WYOMISSING, Pa. — PENN Entertainment (NASDAQ: PENN) reported third‑quarter revenue of $1.717 billion and a GAAP diluted loss of $6.03 per share on a net loss of ~$865 million for the quarter ended September 30, 2025. Alongside results, PENN and ESPN announced a mutual early termination of their U.S. online sports‑betting partnership, effective December 1, 2025, with PENN set to rebrand its U.S. sportsbook to theScore Bet and shift spending toward higher‑margin iCasino operations. [1]
- Top line: Q3 revenue $1.717B (vs. $1.639B a year ago). Consolidated Adjusted EBITDA came in at $194.9M. [2]
- Bottom line:GAAP EPS −$6.03; Adjusted EPS −$0.22 after a large non‑cash impairment in the digital unit. [3]
- Consensus check: Results missed Wall Street expectations tracked by Zacks (EPS −$0.10, revenue $1.73B). A separate Refinitiv set showed an even tighter EPS bar (−$0.03). Either way, PENN came in light. [4]
- ESPN Bet exit: PENN’s marketing exclusivity with ESPN ends Dec. 1, 2025; cash payments to ESPN cease in Q4 2025. ESPN retains vested warrants; all unvested/performance warrants are forfeited. [5]
- Rebrand & focus: PENN will rebrand U.S. OSB to theScore Bet, leaning into iCasino growth (iCasino gaming revenue up ~40% YoY in Q3) and omnichannel cross‑sell via 33M‑member PENN Play. [6]
- Capital returns & liquidity: Q3 buybacks totaled 7.97M shares for $154.1M (avg. $19.34); YTD repurchases $354.4M through Nov. 5. New $750M authorization begins Jan. 1, 2026. Liquidity stood at $1.1B (cash $660M). [7]
Why the ESPN unwind matters
The break pulls forward a possible opt‑out provision and ends a 10‑year deal announced in August 2023 under which PENN paid ESPN $150M annually for branding and marketing support. PENN says the decision was mutual and amicable and frees resources to back higher‑return iCasino and targeted, performance‑based marketing tied to its regional‑casino footprint. [8]
What changes for customers: PENN says the U.S. sportsbook will transition from ESPN BET to theScore Bet (subject to approvals), with deeper integration into the theScore media app. PENN retains a database of ~2.9M digital users and cites ~4M theScore monthly active users across North America to support cross‑sell into online casino. [9]
Where ESPN goes next: ESPN today announced a multi‑year agreement with DraftKings naming DK as the exclusive Official Sportsbook and Odds Provider of ESPN, effective December 1, 2025—a significant reshuffling of media‑sportsbook alliances. [10]
PENN’s Q3 by the numbers
- Retail properties:$1.4B revenue; Segment Adjusted EBITDAR $465.8M; 32.8% margins. Strength noted in the West, Ohio, St. Louis, and Illinois. [11]
- Interactive (digital):$297.7M revenue (includes $139.5M tax gross‑up); Adjusted EBITDA −$76.6M as “customer‑friendly hold” and softer OSB volumes weighed on results; iCasino set a record quarter. [12]
- Impairment: A non‑cash goodwill impairment in the Interactive unit drove most of the GAAP loss (GuruFocus pegs it at about $825M). [13]
- Balance sheet:Traditional net debt ~$2.2B; liquidity $1.1B. PENN also received $150M of funding from GLPI supporting the M Resort expansion at a 7.79% cap rate. [14]
Strategy snapshot: iCasino first, omnichannel always
CEO Jay Snowden said PENN is “realigning our digital focus to leverage U.S. iCasino and Canadian operations,” with OSB serving as a top‑of‑funnel for cross‑sell into casino. PENN will replace fixed media with performance‑based and regionally targeted spend tied to its casino markets. [15]
Upcoming milestones:
- Dec. 1, 2025: U.S. sportsbook rebrands to theScore Bet; M Resort second hotel tower slated to open (pending approvals). [16]
- Late Q2 2026: New Hollywood Casino Aurora and hotel tower at Hollywood Columbus expected to open. [17]
How the Street framed today’s miss
Automated Insights/AP flagged that adjusted EPS (−$0.22) missed Zacks’ −$0.10 consensus and revenue ran just below an expected $1.73B. Separately, Refinitiv figures showed an even tighter EPS consensus (−$0.03). Despite better year‑over‑year revenue, impairment and digital underperformance dragged GAAP profitability. [18]
What to watch next
- Transition execution: Smooth migration from ESPN BET to theScore Bet, retention of the 2.9M U.S. digital users, and regulatory timing. [19]
- iCasino growth: Whether ~40% YoY iCasino momentum persists into Q4 and 2026. [20]
- Unit economics: Digital hold rates, promotional intensity, and cross‑sell into Hollywood‑branded iCasino. [21]
- Capital returns: Completion of 2025 buyback targets and deployment under the $750M 2026–2028 authorization. [22]
Sources & further reading
- Earnings release & details: PENN’s Exhibit 99.1 (Q3 results; ESPN termination terms; segment metrics; buybacks; liquidity). [23]
- ESPN partnership wind‑down reported: Reuters quick take (deal terms and timing). [24]
- Consensus snapshot & EPS miss: Associated Press earnings brief via SF Chronicle; Refinitiv‑based breakdown via GuruFocus. [25]
- ESPN’s next step: ESPN Press Room — DraftKings becomes ESPN’s exclusive Official Sportsbook and Odds Provider (Dec. 1 start). [26]
References
1. www.sec.gov, 2. www.sec.gov, 3. www.sec.gov, 4. www.sfchronicle.com, 5. www.sec.gov, 6. www.sec.gov, 7. www.sec.gov, 8. www.reuters.com, 9. www.sec.gov, 10. espnpressroom.com, 11. www.sec.gov, 12. www.sec.gov, 13. www.gurufocus.com, 14. www.sec.gov, 15. www.sec.gov, 16. www.sec.gov, 17. www.sec.gov, 18. www.sfchronicle.com, 19. www.sec.gov, 20. www.sec.gov, 21. www.sec.gov, 22. www.sec.gov, 23. www.sec.gov, 24. www.reuters.com, 25. www.sfchronicle.com, 26. espnpressroom.com


