NEW YORK, Feb 2, 2026, 1:59 PM EST — Regular session
Coca-Cola shares (KO) edged up 0.4% to $75.13 by early afternoon Monday. The stock fluctuated between $74.41 and $75.35, with roughly 8.5 million shares traded.
The modest shift keeps the consumer-staples giant under the microscope as investors gear up for its upcoming earnings report. Coke is frequently viewed as a defensive stock, with its beverages maintaining demand regardless of economic swings.
The broader market bounced back after a drop in gold and silver triggered some unwinding of leveraged positions. Traders are gearing up for a busy week loaded with earnings reports and economic data. “We’re heading into a new week with plenty of catalysts in front of us,” said Art Hogan, chief market strategist at B. Riley Wealth. (Reuters)
Beverage stocks showed a split picture: PepsiCo climbed roughly 1.7%, but Keurig Dr Pepper and Monster Beverage barely moved.
Investors will zero in on Coca-Cola’s upcoming report, focusing on volume — the total drinks sold — and pricing trends. Attention also falls on “price/mix,” which tracks gains from both increased prices and customers opting for more expensive offerings.
Consistent volume numbers would help calm concerns about shoppers trading down or scaling back. But rising costs for sugar, packaging, and freight could still squeeze margins.
Coke faces currency risks too: a stronger dollar can shrink overseas revenue once foreign sales are converted back into dollars. That threat lingers quietly, even when daily trading seems steady.
That said, a stock prized for its predictability can swing hard if guidance falls short or management hints at a fiercer promotional battle in beverages. Even a slight volume miss can hit when investors are valuing stability.
Coca-Cola plans to report its fourth-quarter and full-year 2025 results before the New York Stock Exchange opens on Feb. 10. The earnings call will kick off at 8:30 a.m. ET, with CEO-elect Henrique Braun and CFO John Murphy expected to participate.
Speaking at the Consumer Analyst Group of New York (CAGNY) Conference in Orlando on Feb. 17, the company confirmed the timing. (Coca Colacompany)
