Procter & Gamble (PG) Stock Today, November 26, 2025: Price Action, Zacks Outlook, Institutional Moves and Dividend Power

Procter & Gamble Co. (NYSE: PG) spent Wednesday, November 26, 2025 trading in a tight range around $148 per share, little changed on the day and still well below its 52‑week high, even as new Zacks research, fresh 13F filings and a high‑profile holiday donation kept the stock in the headlines. ^[1]

Below is a full wrap‑up of all the key Procter & Gamble stock news dated November 26, 2025, plus what it could mean for PG shareholders and watchers.

Key takeaways for PG stock on November 26, 2025

Share price: PG traded around $148 on Wednesday, slipping roughly 0.2–0.3% versus Tuesday’s $148.49 close and remaining about 11% down year‑to‑date. ^[2]
Trading range & volume: Intraday, PG moved roughly between $147.6 and $149.0, with volume running below its recent 30‑day average around 9 million shares, indicating a relatively quiet session for such a large Dow component. ^[3]
Valuation: The stock changes hands at about 21–22× trailing earnings and roughly 20–21× forward earnings, a discount to its own five‑year median multiple but a premium to the broader household‑products group. ^[4]
Dividends: PG remains a Dividend King with 69 consecutive years of dividend increases, a forward annual dividend around $4.23 per share and a yield in the 2.8–2.9% range. ^[5]
Fresh research: New Zacks commentary highlights a trade‑off between innovation spending and near‑term growth and compares PG’s profile to rival Church & Dwight (CHD). ^[6]
Institutional flows: Multiple new 13F snapshots show several funds increasing their PG stakes while the Employees Retirement System of Texas trimmed its position modestly, underscoring active but balanced institutional positioning. ^[7]
Corporate & ESG news: P&G’s Always brand announced a donation of 1 million period pads to Feeding America this holiday season, bolstering the company’s ESG and brand narrative. ^[8]
Macro narrative: An Associated Press layoff roundup again referenced P&G’s previously announced plan to cut up to 7,000 jobs over two years, reminding investors that restructuring remains part of the story. ^[9]

PG stock price today: trading near the bottom of its 52‑week range

As of the November 26, 2025 session, most data providers show Procter & Gamble trading around $148 per share, with small differences (a few cents) between feeds. ^[10]

Approximate close: about $148.1–$148.2, a modest 0.2–0.3% decline from Tuesday’s $148.49 finish. ^[11]
Day’s range: roughly $147.60 – $148.97, according to multiple intraday data sources. ^[12]
Volume: around 4–5 million shares traded, below recent average daily volume near 8–9 million, suggesting no major rush in or out of the name. ^[13]
52‑week range:$144.09 (low on November 10, 2025) to $180.43 (high on November 27, 2024). ^[14]
Year‑to‑date performance: total return around ‑11–12% for 2025 so far. ^[15]

In the broader market context, Wednesday’s session was shaped by rising index futures and renewed optimism over potential Federal Reserve rate cuts, with market commentary noting that defensive names like P&G may lag high‑growth tech stocks when risk appetite improves. ^[16]

Zacks: Is Procter & Gamble trading growth for stability?

On November 26, Zacks Investment Research published a fresh note titled “Margins Flat, Innovation High: Is PG Trading Growth for Stability?” that zeroes in on the trade‑off PG is making between margin expansion and heavy innovation spending. ^[17]

Key points from the Zacks analysis:

Margins holding, not surging: PG delivered solid execution in its latest quarter but with core operating margins essentially flat, reflecting cost pressures from tariffs, promotions and slower U.S. demand. ^[18]
Innovation front‑and‑center: Rather than throttling back, management is doubling down on product upgrades, including the biggest Tide liquid formula revamp in two decades, expansion of plastic‑free Tide Evo formats and premium launches in Olay, SK‑II and Baby Care. ^[19]
Growth outlook:
- Zacks’ consensus sees fiscal 2025 EPS up about 2.6% and fiscal 2026 EPS up about 5.7%, a modest but positive trajectory. ^[20]
- PG shares have fallen roughly 11.4% year‑to‑date, broadly in line with the wider consumer‑staples sector. ^[21]
Valuation check: The stock trades at a forward P/E near 20.7×, below its five‑year median multiple around the mid‑20s but slightly above the average for household and personal products peers. ^[22]
Zacks rating: PG carries a Zacks Rank #3 (Hold), signaling expectations for market‑performing returns near‑term rather than aggressive outperformance. ^[23]

In a separate Zacks piece syndicated by Nasdaq, the firm contrasts PG with Church & Dwight (CHD). That article highlights: ^[24]

40th consecutive quarter of organic sales growth for PG, with Q1 fiscal 2026 sales up about 3% to $22.39 billion.
Strength across eight of ten daily‑use categories, including Tide, Pampers, Olay and Gillette.
Plans to return roughly $15 billion to shareholders in fiscal 2026 through dividends and buybacks.
Forward 12‑month P/E of about 20.7× for PG vs. 22.4× for CHD, with both trading below their five‑year median valuations.

The takeaway from Zacks: PG looks like the steadier, more value‑oriented giant, while CHD is framed as the higher‑growth but higher‑multiple challenger in the home and personal‑care space. ^[25]

Dividend spotlight: PG named among “3 Best Dividend Aristocrat Stocks to Buy Now”

Dividends are central to the Procter & Gamble story, and they were front and center again on November 26.

A TipRanks feature titled “3 Best Dividend Aristocrat Stocks to Buy Now, 11/26/2025” singled out PG alongside Emerson Electric and Pentair. For P&G, the article notes that: ^[26]

PG is a consumer‑goods giant behind brands like Pampers, Tide and Gillette.
The company’s dividend payout ratio is currently estimated around 122% on trailing earnings, reflecting generous shareholder returns.
The most recent dividend payment (based on TipRanks’ data set) was $0.92 per share, with a current yield around 2.84%.
On Wall Street, PG holds a “Moderate Buy” consensus, with an average target price of about $169–171, implying mid‑teens percentage upside from the current price near $148. ^[27]

Those figures line up with P&G’s own disclosures and other income‑focused research:

P&G’s board approved a quarterly dividend of $1.0568 per share earlier in 2025, the company’s 69th consecutive annual increase and its 135th straight year of paying a dividend. ^[28]
Forward‑looking data providers now peg PG’s annualized dividend at about $4.23 per share, equating to a forward yield around 2.8–2.9% at current prices. ^[29]

In short, Wednesday’s dividend coverage reinforces why PG is repeatedly described as one of the most reliable income stocks in the S&P 500.

Institutional investors: quiet accumulation, one big fund trimming

A cluster of 13F‑based stories from MarketBeat hit the wire on November 26, offering a snapshot of how several institutional investors fine‑tuned their PG exposure during the second quarter. ^[30]

Funds adding to PG

Inceptionr LLC
- Increased its PG stake by 142.5%, adding 8,448 shares to reach 14,377 shares.
- PG now makes up roughly 0.5% of its portfolio and is its 10th‑largest holding, valued around $2.29 million at the time of filing. ^[31]
Te Ahumairangi Investment Management Ltd
- Boosted holdings by 7.7% to 46,647 shares, after buying an additional 3,350 shares.
- PG represents about 1.3% of the fund’s portfolio and is the 20th‑largest position, worth approximately $7.43 million. ^[32]
Wambolt & Associates LLC
- Increased its stake by 15.4% by purchasing 2,995 shares, bringing its total to 22,391 shares.
- PG now accounts for about 1.2% of Wambolt’s portfolio, the 22nd‑largest holding, valued near $3.61 million. ^[33]

These pieces also reiterate core valuation stats that many investors track: market cap around $347 billion, P/E near 21.7×, PEG ratio around 3.9, beta under 0.4, and debt metrics (debt‑to‑equity ~0.46, current ratio ~0.71). ^[34]

A major pension trimming exposure

On the other side of the ledger, Employees Retirement System of Texas was reported to have trimmed its PG stake by 5.5% in Q2: ^[35]

The fund sold about 31,921 shares, leaving it with 551,636 PG shares.
Despite the reduction, PG still accounts for roughly 0.7% of its portfolio and remains its 29th‑largest holding, with a position worth nearly $88 million.

Across these reports, MarketBeat estimates that about 65.8% of PG’s float is held by institutions and hedge funds, consistent with PG’s status as a mega‑cap defensive core holding in many portfolios. ^[36]

Meanwhile, short‑interest data suggests limited bearish speculation: as of late October, only about 0.8% of PG’s public float was sold short, with a days‑to‑cover ratio near 2.5 based on average volume. ^[37]

Fundamentals check: Q1 FY26 earnings still anchor the story

While there was no new earnings release on November 26, virtually all of the day’s research and institutional commentary leans on P&G’s Q1 fiscal 2026 results, reported October 24. ^[38]

Headline numbers from that quarter:

Core EPS:$1.99, beating consensus estimates of about $1.90.
Revenue: roughly $22.39 billion, modestly above expectations around $22.23 billion and up about 3% year‑over‑year.
Profitability:net margin near 19.7% and return on equity above 32%, underscoring PG’s capital‑efficient model.
Guidance: full‑year FY26 EPS guidance of ~6.83–7.10, with Wall Street expecting around $6.91 at the midpoint.

Zacks and other analysts repeatedly emphasize that PG has now logged 40 straight quarters of organic sales growth, a remarkable streak for a company of its size, even as growth rates have cooled into the low‑single digits. ^[39]

Restructuring & layoffs: older news, fresh headlines

Another thread pulling P&G into today’s news cycle is the broader conversation about corporate layoffs.

An Associated Press piece, republished by multiple outlets on November 26, lists companies that have recently announced job cuts. In that roundup, AP reiterates that Procter & Gamble said back in June it would cut up to 7,000 jobs over the next two years, equal to about 6% of its global workforce, as part of a broader restructuring plan amid tariff pressures. ^[40]

It’s important context:

The job‑cut decision itself is not new—it dates back to June 2025.
Today’s articles simply resurface that announcement as part of a wider look at workforce reductions across Fortune 500 companies.

For investors, this underscores that cost restructuring is still part of the P&G narrative heading into 2026, and may interact with the innovation‑heavy strategy highlighted by Zacks: savings from headcount reductions could help fund product upgrades and digital investments, but also carry execution and reputational risk. ^[41]

Brand & ESG news: Always donates 1 million pads to Feeding America

On the corporate social‑responsibility front, Procter & Gamble’s Always brand generated one of the day’s most widely syndicated headlines.

A press release distributed via PR Newswire and picked up by numerous outlets announced that: ^[42]

Always will donate 1 million period pads to Feeding America, the largest domestic hunger‑relief organization in the United States.
The initiative aims to improve access to menstrual products for women and girls who face barriers to consistent period care, tapping into Feeding America’s network of food banks and community organizations.
P&G notes that period products are among the most requested non‑food items at food banks and that Always has already delivered tens of millions of products through this partnership since 2018.

From an investment perspective, these initiatives don’t move near‑term earnings, but they do reinforce P&G’s ESG credentials and brand equity, particularly in categories—like feminine care—where trust and social mission can matter as much as price.

How today’s news fits together for PG investors

Putting all of November 26’s Procter & Gamble headlines side‑by‑side suggests a consistent picture:

Stock price & valuation
- PG is trading closer to its 52‑week low than its high, at around $148 versus a peak of $180.43, with a YTD total return around –11%. ^[43]
- Valuation is below its own recent history but not distressed, with forward earnings multiples still a bit above the sector average thanks to PG’s brand strength and cash‑flow profile. ^[44]
Earnings quality & strategy
- The latest quarter showed steady low‑single‑digit revenue growth and strong profitability, but not explosive expansion—hence the Zacks framing of a “stability over acceleration” trade‑off. ^[45]
- P&G is clearly leaning into innovation and premiumization (Tide upgrades, skin‑care launches, digital supply chain) while using restructuring and cost controls, including the previously announced job cuts, to protect margins. ^[46]
Income and defensive appeal
- Multiple outlets continue to highlight PG as a core dividend holding, emphasizing its 69‑year dividend growth streak and ~2.8–2.9% yield. ^[47]
- This places PG firmly in the “Dividend King / Dividend Aristocrat” bucket that income‑focused investors often use as the backbone of long‑term portfolios.
Flows and sentiment
- The day’s institutional‑ownership headlines show incremental buying by several wealth managers and asset managers, offset by one large public pension fund trimming its stake. Overall, the data points to ongoing institutional confidence rather than a rush for the exits. ^[48]
- Market‑wide commentary suggests that in an environment where investors are rotating back into high‑growth AI and tech names, defensive staples like PG may see more muted gains—but could re‑emerge as leaders if volatility or recession fears flare up again. ^[49]
ESG and brand narrative
- The Always–Feeding America donation underlines P&G’s effort to tie its brands to social‑impact themes, particularly around women’s health, dignity and education—areas that can deepen customer loyalty and support long‑term pricing power. ^[50]

What to watch next for Procter & Gamble stock

For traders and long‑term investors following PG after November 26, a few focal points stand out:

Next earnings report: Consensus currently calls for modest sales and EPS growth in FY25 and FY26, with the next quarterly update likely to determine whether PG can re‑accelerate organic growth beyond the ~3% range. ^[51]
Execution on restructuring: Investors will be watching whether job cuts and productivity programs translate into tangible margin gains without damaging innovation or brand strength. ^[52]
Tariffs and input costs: Zacks and others highlight tariff‑related costs (around $500 million) and commodity inflation as ongoing headwinds; any improvement here could support both earnings and sentiment. ^[53]
Dividend trajectory: With PG already in ultra‑elite territory on dividend history, investors will monitor whether annual increases stay in the mid‑single‑digit range, which has historically balanced shareholder returns with reinvestment. ^[54]