Key Facts Summary:
- Big Battery Boost & Sharper Video: The new Ray-Ban Meta Smart Glasses (Gen 2) deliver up to 8 hours of use per charge – roughly double the battery life of the first-gen Ray-Ban Stories – and introduce 3K Ultra HD video recording with HDR and up to 60fps about.fb.com about.fb.com. Users can capture smoother, more vivid first-person videos, with recording length extended up to 3 minutes at high resolution 9to5google.com 9to5google.com. A quick 20-minute charge gives 50% battery, and the included case holds ~48 hours of additional charge for on-the-go recharging about.fb.com.
- Upgraded Camera & Audio: A new 12-megapixel ultrawide camera (up from 5MP in Gen 1) lets Gen 2 snap 12MP photos and high-res videos shop.uncrate.com shop.uncrate.com. Five built-in microphones (vs. 3 prior) improve voice commands and call quality, while redesigned open-ear speakers deliver richer sound with less audio leakage shop.uncrate.com shop.uncrate.com. The glasses connect via Bluetooth and Wi-Fi, enabling faster media sync and even direct live-streaming of video to Facebook/Instagram – a feature Meta has enabled for hands-free creators shop.uncrate.com blogs.idc.com. 32 GB of onboard storage (roughly 500 photos or 100 short videos) ensures plenty of capture capacity tomsguide.com.
- Meta AI Integration: Branded as the world’s best-selling “AI glasses,” Ray-Ban Meta Gen 2 comes with Meta’s AI assistant built-in about.fb.com about.fb.com. You can use voice commands to ask questions or get step-by-step help – for example, asking “How do I cook this recipe?” will prompt the AI to guide you (as demoed onstage) businessinsider.com businessinsider.com. The glasses support real-time translations in six languages and even work offline with downloaded language packs about.fb.com. A new “Conversation Focus” feature coming via update uses the speakers to amplify the voice of the person you’re chatting with in noisy environments, effectively acting as discreet hearing enhancement about.fb.com about.fb.com. All these AI-driven features aim to make the glasses a useful everyday assistant, not just a camera gadget.
- Refined Design & Styles: Co-developed with Luxottica, the Gen 2 glasses retain the iconic Ray-Ban look – Wayfarer, Round, and new styles like Skyler and Headliner – now available in 20+ frame/lens combos and limited seasonal colors about.fb.com. Despite the tech inside, they’re only ~5 grams heavier than standard Ray-Bans (about 50g total) blogs.idc.com, and support prescription lenses. The design is intentionally subtle: dual cameras are tiny and an LED lights up to alert others when you’re recording wareable.com. This “stylish and comfortable” design is a major draw – one reviewer noted he “can’t help loving the Wayfarer design” and found them surprisingly comfy to wear tomsguide.com tomsguide.com. The glasses are priced from $379 USD (up from $299 for Gen 1), with premium lens options (polarized, Transitions) costing extra about.fb.com tomsguide.com.
- Everyday Utility & Use Cases: Ray-Ban Meta glasses are pitched as devices you’ll wear throughout the day. In addition to capturing POV photos and videos hands-free, they function as open-ear wireless headphones for music and calls and a voice interface to your phone’s apps. Early adopters use them to record memorable moments without fumbling for a phone – “a hands-free camera for life’s most important moments,” as Meta puts it about.fb.com about.fb.com. The AI voice assistant can send texts, give turn-by-turn walking directions, or answer general questions on the go about.fb.com about.fb.com. Live-streamers and content creators can broadcast their perspective in real time, and Meta is rolling out creative capture modes like hyperlapse and slow-motion by year’s end to enhance storytelling about.fb.com 9to5google.com. Importantly, all this tech is meant to keep you in the moment – unlike a VR headset, these glasses don’t obstruct your view or social interactions. “It’s technology that keeps you tuned in to the world around you, not distracted from it,” Meta CEO Mark Zuckerberg said of their design philosophy about.fb.com about.fb.com.
Next-Gen Specs and Features: What’s New in Ray-Ban Meta (Gen 2)
Meta’s second-generation Ray-Ban smart glasses come packed with under-the-hood upgrades addressing many pain points of the first version. The headline improvements are in battery life and camera quality. The Gen 2 glasses last up to 8 hours per charge under typical use – about double the endurance of the original Ray-Ban Stories (which managed roughly 4 hours in real-world use) 9to5google.com 9to5google.com. This all-day battery makes a huge difference, turning the glasses from a short-use gadget into something you can wear from “morning-to-night” (think music festivals or day-long outings) without nervously watching the battery about.fb.com about.fb.com. A fast-charging boost (50% in 20 minutes) and the pocketable charging case (providing ~48 extra hours) ensure the glasses can keep up with extended adventures about.fb.com.
Equally impactful is the camera overhaul. Gen 2 features an ultrawide 12 MP camera (up from 5 MP on Gen 1) capable of recording “3K” resolution video 9to5google.com. In practice, that means you can shoot first-person clips at up to 3K/30fps (as well as 1440p/30 and 1200p/60 for smoother or longer recordings) 9to5google.com. That’s over twice the pixel count of the previous 1080p limit about.fb.com 9to5google.com. Reviewers note the improvement – the upgraded camera “shoots great photos” for a wearable device tomsguide.com tomsguide.com. Meta also enabled HDR imaging for better contrast in tricky lighting about.fb.com. One tradeoff: like the first-gen, videos still default to a vertical orientation optimized for social stories 9to5google.com. But the sharper sensor and upcoming creative modes (like hyperlapse and slow-mo) should delight those who want to vlog or capture experiences from a true first-person perspective about.fb.com. Notably, continuous recording time has been extended – you can record clips several minutes long now (Gen 1 was limited to ~30 seconds per clip) 9to5google.com.
Beyond camera and battery upgrades, audio and connectivity got a boost. Ray-Ban Meta Gen 2 houses a 5-microphone array (vs. 3 mics before) for better voice pickup and stereo audio recording shop.uncrate.com shop.uncrate.com. Voice commands (activated by “Hey Meta”) are more reliably understood, and phone calls sound clearer for both you and the person on the line. The open-ear speakers – one in each temple – have been tuned for louder, richer sound with deeper bass, while minimizing sound leakage so your music or caller’s voice isn’t easily overheard by bystanders shop.uncrate.com shop.uncrate.com. This addresses a complaint about Gen 1’s speakers being tinny; early hands-on reports say Gen 2 audio is noticeably improved for music and podcasts.
Importantly, the glasses now include dual-band Wi-Fi radios in addition to Bluetooth shop.uncrate.com shop.uncrate.com. This means faster transfer of videos to the companion app and even independent wireless functions. In fact, using Wi-Fi, wearers can live-stream video directly from the glasses to Facebook or Instagram, broadcasting what they see in real time blogs.idc.com blogs.idc.com. This creator-focused feature sets Ray-Ban Meta apart from earlier camera glasses (which typically required manually uploading footage). Meta’s integration between the glasses, the Meta View app, and its social platforms enables a pretty seamless “go live” experience: double-tap the frame and you can start streaming your POV to your followers facebook.com facebook.com. This is a big deal for influencers or journalists who want to share experiences hands-free. (Notably, this was rolled out on the first-gen via software update as well, but Gen 2’s better battery and Wi-Fi make it far more practical for live use blogs.idc.com.)
The glasses come with 32 GB internal storage, enough for hundreds of photos or dozens of video clips offline tomsguide.com. They pair with phones (Android or iOS) via the new Meta View app (formerly Facebook View) for setup, content syncing, and settings tomsguide.com. From the app you can configure privacy settings, like turning off the always-listening voice assistant or adjusting what data is shared – Meta claims they’ve built in the same privacy features as before (e.g. the LED recording light, and not accessing your media or microphone without consent) wareable.com wareable.com. Still, users should remain mindful that these glasses do have outward-facing cameras – something that raises privacy questions in public spaces, as with any recording device (more on that later).
In terms of frames and styling, Ray-Ban Meta Gen 2 doesn’t fix what wasn’t broken. They maintain almost exactly the classic look of Ray-Ban sunglasses. At a glance, most people wouldn’t realize you’re wearing high-tech glasses – an intentional choice by Meta and EssilorLuxottica (Ray-Ban’s parent) to encourage social acceptability. The Wayfarer model, for example, weighs only ~50 grams, just 5g heavier than the non-smart version blogs.idc.com blogs.idc.com. Meta even kept the frames the same size, meaning you can swap in regular Ray-Ban lenses if desired (some Reddit users noted the Meta lenses are interchangeable with standard Wayfarer lenses) reddit.com. Gen 2 launches with three frame designs: the iconic Wayfarer, the rounder Headliner, and a new sleek Skyler style about.fb.com. Within those, you can choose colors (shiny black, brown, new limited editions like Cosmic Blue or Asteroid Grey) and lens tints (clear, sun, prescription, etc.) tomsguide.com tomsguide.com. This variety shows how Meta is blending tech with fashion – a strategy to get more people on board. As one tech reviewer wrote, “they’re smart glasses I’d actually wear”, noting that Meta’s eyewear looks and feels far more normal than the clunky AR headsets or past smart glasses attempts tomsguide.com tomsguide.com.
AI Features and Use Cases: Glasses That Do More Than Record
Meta isn’t calling these just “smart glasses” – it dubs them “AI glasses”, and for good reason about.fb.com about.fb.com. The Ray-Ban Meta Gen 2 comes integrated with Meta’s AI assistant and a suite of intelligent features that aim to make the device a useful everyday companion. In essence, they put Meta’s nascent Jarvis-like assistant right in your ear and at eye level.
Voice Assistant & “Meta AI”: You can ask the glasses questions or give commands, hands-free. Say “Hey Meta…” and request the weather, have it take a photo, start a live video, or even ask trivia. Meta has been developing its conversational AI (similar to ChatGPT) and at Connect 2025 it showed off how the glasses can answer contextual questions using the camera view blogs.idc.com blogs.idc.com. For example, Mark Zuckerberg demonstrated asking the glasses, “What’s that building in front of me?”, and the onboard AI (using the phone’s internet connection) can identify the landmark and tell you about it blogs.idc.com blogs.idc.com. This kind of vision-assisted AI is cutting-edge – it combines the camera input with AI to give you info about your surroundings. It’s easy to imagine the utility: touring a city and getting instant info on monuments, or troubleshooting an appliance by asking “what does this error light mean?” and having the AI see it and explain. Meta’s CTO Andrew “Boz” Bosworth revealed that future updates will let the AI even answer questions about what you’re seeing (with your permission) – like a true visual search engine on your face about.fb.com about.fb.com.
Right now, the assistant can do more straightforward tasks reliably. Testers report “Meta AI works reliably” for things like messaging and queries, albeit sometimes with a slight lag tomsguide.com tomsguide.com. One early user said the Gen 2 glasses “made me rethink my feelings on AI assistants” after seeing how convenient it was to query the world hands-free tomsguide.com tomsguide.com. Still, it’s an emerging technology – the AI occasionally struggled, as seen in one live demo where a cooking instruction query yielded an out-of-order response (likely a glitch due to connectivity) businessinsider.com businessinsider.com. Meta acknowledges it’s early days: “the AI features are still relatively primitive,” an IDC analyst noted, and not everyone will feel comfortable talking to an AI in public just yet blogs.idc.com. But the integration of AI elevates the glasses from gimmick to a potentially useful tool, letting you retrieve information or execute tasks without pulling out your phone blogs.idc.com blogs.idc.com.
Translation & Captioning: Language translation is one of the killer use cases Meta is pushing. Gen 2 supports live speech translation in six languages (now including German and Portuguese) about.fb.com. You could be conversing with someone in Spanish, and have the glasses speak into your ear an English translation (or vice-versa), facilitating cross-language chats in real time. Impressively, this works offline if you pre-download the language packs about.fb.com. For travelers or multilingual households, that’s a compelling feature. Moreover, an upcoming Live Captioning mode will transcribe what someone says to you and (for the advanced model with a display, discussed later) even show subtitles on the lens about.fb.com about.fb.com. Competing startups have explored this for accessibility – e.g. TranscribeGlass projects captions for the hearing-impaired blogs.idc.com – and Meta is bringing a version of it to its platform. On Gen 2 (which lacks a visual display), the captions can be read aloud or sent to your phone.
Conversation Focus (Hearing Enhancement): A standout feature announced at Connect is “Conversation Focus.” Essentially, the glasses use their onboard mics and speakers to function like stealth hearing aids in noisy settings. With Conversation Focus mode, the glasses listen for the voice of the person directly in front of you and amplify it through your speakers, while suppressing ambient noise about.fb.com about.fb.com. This can make chatting in a loud café or windy park much easier – all without the stigma of wearing obvious hearing aid devices. Industry experts see huge potential here: a large segment of the population has mild hearing loss but avoids hearing aids. Discreet audio glasses could be an appealing solution blogs.idc.com blogs.idc.com. EssilorLuxottica (Ray-Ban’s owner) even launched a separate product called Nuance Audio glasses focused on this use case blogs.idc.com blogs.idc.com. By adding this capability via software, Meta is broadening the glasses’ utility to augmented hearing. (Conversation Focus will roll out to all Meta glasses, including the Oakley sports model, via update about.fb.com.)
Hands-Free Photos & Videos: Of course, one of the core uses remains quick capture of photos or videos from a first-person POV. Gen 2 still supports voice commands like “Hey Meta, take a video” if your hands are busy wareable.com. Or you can tap the temple to snap a photo or press-and-hold to record, just like the original wareable.com. An LED in the frame lights up to let people nearby know you’re filming wareable.com (an important privacy consideration Meta carried over). For many users, the appeal is never missing a moment – whether it’s recording your kid’s first bike ride while riding alongside them, or capturing an epic concert riff without holding up a phone. Meta notes people have embraced Ray-Ban Stories as a “hands-free camera for life’s most important moments” about.fb.com about.fb.com. With Gen 2’s longer battery and higher quality, those moments can be longer and clearer. The addition of upcoming Slow Motion and Hyperlapse modes (via a software update) will let you get creative with your captures about.fb.com. Imagine condensing a scenic hike into a sped-up hyperlapse or slowing down a skateboard trick – all from your POV. These are the kind of creator-friendly tools Meta is adding to make the glasses more than just point-and-shoot.
Live Streaming & Content Creation: As mentioned, the glasses can live-stream directly to Meta’s platforms. This is huge for content creators. Instead of a GoPro strapped to your chest or a phone on a gimbal, you can stream what you see through your own eyes. Early adopters have already started using Gen 1 for POV livestreams on Instagram, and Gen 2 makes it smoother. Meta even seeded units to some influencers and chefs to demonstrate use cases. At the launch event, a food creator live-demoed asking the glasses’ AI for a recipe while streaming – the demo had hiccups, but the concept is powerful businessinsider.com businessinsider.com. With Ray-Ban Meta glasses, a travel vlogger can walk through a market and narrate freely, or a gamer could live-stream a paintball match from their perspective. Meta is clearly positioning these as “creator glasses” as much as consumer glasses. And it’s not just for online fame – everyday users might use live video calling to let family “see through your eyes.” For instance, you can initiate a WhatsApp video call and show your mom what you’re looking at hands-free, which feels like teleporting someone into your viewpoint about.fb.com about.fb.com. This kind of experience – sharing moments in real-time, first-person – is something traditional phones can’t replicate easily.
Open-Ear Audio & Daily Assistance: Let’s not overlook the simpler daily utilities. Many people are now used to wearing AirPods or earbuds; Ray-Ban Meta glasses can serve a similar role while keeping your ears open. You can play music or podcasts during a walk and still hear traffic. You can take phone calls – a double-tap on the frame answers, and the microphones pick up your voice clearly. In fact, with multipoint Bluetooth, you could leave your phone in your pocket and use the glasses’ mic and speakers for calls and voice texts. The glasses will also deliver notifications – it can speak aloud an incoming text or notify you of calendar alerts, which you can respond to by voice. In the more advanced Display variant (discussed later), notifications can even be read visually on the lens about.fb.com about.fb.com. But even Gen 2 (audio-only) aims to be your everyday “personal assistant”. For example, if you’re cooking, you can set a timer by voice, or ask for unit conversions, etc., without stopping to wash your hands and grab your phone. These small conveniences add up to an experience Meta hopes will make people loath to take the glasses off. As Meta’s CEO Mark Zuckerberg put it, the goal is glasses that “help you quickly accomplish everyday tasks without breaking your flow” about.fb.com about.fb.com.
Overall, Ray-Ban Meta Gen 2 are not about any one blockbuster app – it’s the combination of camera, audio, and AI in a familiar form that makes them intriguing. They function as a lifestyle device: capture memories, listen to music, talk to an assistant, translate languages, enhance conversations – all while looking like normal eyewear. It’s a balance of futuristic functionality and present-day practicality that Meta is betting on to bring smart glasses into the mainstream. As one tech reviewer summarized after trying them: “I’m undeniably intrigued… here’s what it’s like to slip on the latest pair of Meta’s Wayfarers” tomsguide.com tomsguide.com – the implication being that these glasses might finally be crossing the threshold from tech novelty to something you’d actually wear by choice.
Meta’s Strategy: From Niche Gadget to Daily Essential (and a Bridge to AR)
Meta’s positioning of Ray-Ban Meta Gen 2 is very strategic. The company famously rebranded from Facebook to “Meta” to signal its bet on the metaverse and augmented reality (AR). Truly immersive AR glasses (the kind that overlay 3D visuals onto the world) may still be years away, but Meta sees today’s smart glasses as stepping stones to that future. In Meta’s vision, smart glasses will eventually become the next major computing platform, potentially even replacing the smartphone over time blogs.idc.com blogs.idc.com. Gen 2 Ray-Bans are a significant move along that path: an attempt to normalize tech-infused eyewear and get consumers comfortable wearing and using an assistant on their face daily.
One pillar of Meta’s strategy is partnership with eyewear experts. Rather than build geeky-looking hardware itself (like Google did with Google Glass), Meta partnered with EssilorLuxottica – the world’s largest eyewear company – to ensure the product is fashion-forward and comfortable. This partnership has been fruitful: the first Ray-Ban Stories looked like classic Ray-Bans, and Gen 2 continues that trend. Meta even deepened the alliance by acquiring a $3.5 billion stake in EssilorLuxottica this year xrtoday.com xrtoday.com, signaling a long-term commitment to smart eyewear. By leveraging Ray-Ban’s brand cachet and Luxottica’s design/manufacturing know-how, Meta can focus on the tech and software side. The result is a device that doesn’t scream “tech toy” – it invites people who care about style to give it a try. This addresses the “social acceptability” challenge: as XR analyst Francesco Milleri (EssilorLuxottica’s CEO) noted, the Ray-Ban Meta glasses succeed because they “solve the fundamental challenge… social acceptability and practicality”, letting people use high-tech features without the “stigma or bulk” of goggles xrtoday.com xrtoday.com. Put simply, you can wear these to a meeting or out with friends and not feel weird – that’s a big deal for adoption.
Another key angle is positioning the glasses as multi-purpose: fun and functional. Meta’s marketing doesn’t limit the glasses to just one use. The official announcement highlighted how people love them as a camera, music player, translator, and daily assistant all-in-one about.fb.com. That “Swiss Army knife” appeal is intentional. If a user finds even one or two features indispensable (be it recording their kid’s soccer games hands-free, or having translation help when traveling, or just listening to Spotify on their commute), they’ll keep wearing the glasses – and likely discover more uses over time. Meta also launched a flashy campaign with celebrities and influencers sporting the glasses in everyday scenarios kiplinger.com. By putting them on famous faces and in lifestyle contexts, Meta wants to make smart glasses aspirational. This echoes how Apple marketed AirPods – once celebrities were casually photographed wearing them, the perception shifted from “dorky Bluetooth headset” to cool accessory. Meta clearly hopes Ray-Bans on A-list actors and athletes will do the same for AI glasses kiplinger.com.
Crucially, Meta is targeting content creators and the Gen Z/millennial social media crowd with features like enhanced video and live streaming. If the company can get TikTokers, YouTubers, and Instagrammers excited about first-person content creation using Ray-Ban Meta glasses, that’s a direct pipeline to mainstream youth adoption. Already, some creators have praised how freeing it is to film with glasses. One early user remarked “I am shocked to say this, but Meta is on the right track…” comparing the approach to Apple’s; noting how light, stylish glasses capturing everyday life feel fundamentally different from clunky headsets reddit.com. Meta even built integrations: you can share clips to Instagram or Facebook with a couple taps in the app, and presumably, deeper ties to Meta’s social platforms will grow (for instance, automatically creating Reels from your day’s clips). This focus on daily storytelling aligns with how younger generations communicate – through snaps, stories, and short videos. Ray-Ban Meta glasses make capturing those snippets effortless, which in turn could drive more content on Meta’s platforms (a win-win for Meta).
From a broader perspective, Meta is building an ecosystem around wearables and AI. The Ray-Ban Meta line is part of Meta’s family of devices (alongside Quest VR headsets and Portal devices, etc.). They all tie into Meta’s apps and services. By getting people to use Meta’s glasses, Meta gains a foothold in a new hardware category and generates more engagement with its software (Facebook, Instagram, WhatsApp, Messenger – all of which can interface with the glasses about.fb.com about.fb.com). Meta’s strategic goal is to ensure that if the world shifts from smartphones to some form of wearable tech, Meta won’t be left behind (as it arguably was in mobile hardware). In fact, Meta explicitly views smart glasses as a bridge to full AR glasses. A Meta executive summarized it: get users hooked on smart glasses now, and someday they’ll upgrade to more advanced AR headsets; that’s the thinking kiplinger.com kiplinger.com. By introducing AI features and daily utilities gradually, Meta is training consumers to expect more and more from their eyewear.
It’s telling that at the same event as the Gen 2 launch, Meta teased its future AR ambitions. Zuckerberg unveiled Meta Ray-Ban Display, a more advanced (and pricier) model with a transparent heads-up display (HUD) in the lens and an EMG wristband for gesture control about.fb.com about.fb.com. That device (starting at $799) can show your texts, map directions, and even visual AI answers right in your field of view – essentially AR Lite in a Wayfarer frame about.fb.com about.fb.com. It’s limited release for now, but it demonstrates Meta’s endgame: glasses that fully merge digital info with the real world, all in a normal-looking form factor. Meta calls it a “breakthrough category of AI glasses” – the first to combine cameras, audio and a full-color display in one stylish device about.fb.com. By including Gen 2 (no display) and the new Ray-Ban Display (with HUD) in the same product family, Meta is signaling a roadmap: today you might buy the $379 model for camera and audio, and in a year or two you might step up to the $799 model with visual overlays, etc. This tiered strategy is similar to how tech adoption curves work – get people in at a lower price/complexity, then upsell as they become power users. It’s noteworthy that Apple is rumored to be planning its own smart glasses by 2026 kiplinger.com, and Meta likely wants to solidify its lead before Apple enters. By 2025, Meta asserts it is “leading the transformation of glasses as the next computing platform” xrtoday.com xrtoday.com. That confidence stems from strong early sales (more on that in the next section) and the momentum of rapid iteration – Gen 2 just one year after major software updates to Gen 1, and now the Display model all in quick succession.
Finally, Meta’s strategy involves addressing past critiques head-on, especially around privacy and trust. Having been scrutinized for privacy issues in the past, Meta took steps to reassure users and regulators with these glasses. The recording LED is one; they also do not allow disabling the shutter sound in the camera, and the companion app has clear data policies and sharing controls wareable.com wareable.com. They’re careful to call them “privacy-by-design.” Meta wants to avoid the fate of Google Glass (which was plagued by the “creepy factor” of secret recording). By making the glasses look normal and behave transparently, Meta is hoping the public will gradually accept them as they did camera phones. There will still be establishments that ban camera glasses and individuals uncomfortable around them, but widespread adoption might normalize it. Meta is essentially betting that the utility will outweigh the concerns for most people – especially if those people already trust Meta’s ecosystem. And if smart glasses truly are the next platform, Meta needs to be perceived as a responsible leader so that customers (and regulators) allow its devices into everyday life.
In summary, Meta’s approach with Ray-Ban Meta Gen 2 is a blend of style, functionality, and vision for the future. The company is leveraging partnerships and iterative improvements to make smart glasses something you’ll want to wear today, while quietly laying the groundwork for the AR glasses you’ll need tomorrow. As one industry observer noted, “the XR revolution isn’t coming through VR headsets… It’s happening right on our faces.” xrtoday.com xrtoday.com With Gen 2, Meta is making a credible play to ensure that revolution has its logo on it.
How Do Ray-Ban Meta Glasses Compare? (Snap Spectacles, Apple Vision Pro & Others)
With tech giants and startups all eyeing the smart eyewear market, how does Ray-Ban Meta Gen 2 stack up against its notable competitors? Let’s examine a few key comparisons – Snap’s Spectacles, Apple’s Vision Pro, and other emerging smart glasses – to see Meta’s strengths and weaknesses.
Versus Snap Spectacles: The Battle of Camera Glasses
Snap Inc. was one of the first movers in consumer camera glasses with its Spectacles line, debuting back in 2016. Those brightly-colored sunglasses that sent 10-second clips to Snapchat were an early attempt at wearable social tech. In 2023, Snap was still iterating: by then Snap’s Spectacles (3rd gen) featured dual cameras for 3D photos and were priced around $380, but they remained a niche gadget for Snapchat aficionados. In comparison, Ray-Ban Meta Gen 2 appears to have overtaken Spectacles in almost every aspect of mainstream appeal.
Design and Social Acceptance: Snap’s Spectacles have always had a distinctive, even quirky look (circular cameras on the frame, unusual colors) that basically announced “I’m wearing a gadget.” That limited their fashion appeal. Meta’s Ray-Bans, on the other hand, look virtually identical to classic Ray-Ban eyewear. This styling advantage can’t be overstated – people are far more likely to wear something that doesn’t make them stand out awkwardly. In fact, Ray-Ban Meta became the #1 selling smart glasses worldwide largely due to this design ethos, with Meta claiming “millions of units sold since launch” and over 65% market share about.fb.com blogs.idc.com. Snap never achieved such penetration; its first Spectacles sold ~150k units and later versions even fewer, making them almost a novelty item. Even Snap’s CEO Evan Spiegel conceded they were essentially a “toy” in their initial form. Meta’s approach of partnering with Ray-Ban gave it a huge edge in social acceptability, translating to broader adoption.
Features and Ecosystem: Early Spectacles could only take short video clips (and later, 3D photos) to post on Snapchat. They had no voice assistant, no audio playback (until Spectacles 3 added 4-microphone audio for clips), and no integration beyond Snapchat’s app. Ray-Ban Meta glasses, by contrast, are far more feature-rich. They serve as Bluetooth headphones, voice assistant hubs, live translators, etc., in addition to capturing media. And critically, they aren’t tied to a single app – you can use the footage anywhere, and Meta’s ecosystem (Facebook, Instagram, WhatsApp) is much larger and more varied than Snapchat. One telling stat: Meta’s glasses by 2024 had 66% of the global smart glasses market, while Snap held essentially 0% of the consumer market (Snap’s current AR Spectacles are only a developer prototype) blogs.idc.com. Snap’s latest pivot is focusing on true AR glasses (with displays) for 2026, admitting that their earlier camera-only glasses didn’t break through. In essence, Meta learned from Snap’s mistakes – making a device useful for more than just one social network and giving it functions (AI, music, calls) that broaden its appeal.
Strengths & Weaknesses: One could argue Snap has one strength: its AR software platform (Lens Studio) and AR effects ecosystem are very robust. If and when Snap releases a consumer AR glasses (code-named “Specs” for 2026), it might have a rich library of fun AR lenses and games ready to go uploadvr.com uploadvr.com. But in the here and now, Ray-Ban Meta Gen 2’s strengths are clear: twice the battery life of Snap’s Spectacles 3, much better camera (3K vs Spectacles’ 1216p-ish resolution), and multi-functional utility. A direct weakness for Meta’s glasses might be that they rely heavily on Meta’s services and require a Meta account login, which some users distrust. Snap, being a camera company first, did have some clever ideas – for example, Spectacles could do seamless cloud syncing to your Snapchat Memories and had neat AR 3D effects when viewed in the app. But those were niche benefits inside the Snapchat world. Meta’s bet is that general-purpose functionality wins. The sales numbers (Ray-Ban Meta outselling Snap’s Spectacles by an order of magnitude) support that blogs.idc.com xrtoday.com. As one tech journalist bluntly put it, “Meta has already won the smart glasses race” against Snap, pointing to Meta’s millions of users and Snap’s dev-only hardware at present reddit.com. However, competition isn’t over: Snap’s upcoming AR glasses in 2026 could challenge Meta if they crack the code on displays in a lightweight form. And Snap’s expertise in AR software means Meta can’t be complacent. For now though, Ray-Ban Meta Gen 2 is the clear leader among camera-glasses, effectively occupying the space Snap Spectacles pioneered but couldn’t mainstream.
Versus Apple Vision Pro: Different Creatures (Everyday Glasses vs AR Headset)
On the surface, comparing Ray-Ban Meta glasses to Apple’s Vision Pro headset is like comparing sunglasses to scuba gear – they serve very different purposes and audiences. Apple Vision Pro (launching in early 2024 for $3,499) is a high-end mixed reality headset that wraps you in immersive AR/VR experiences; Ray-Ban Meta Gen 2 are lightweight glasses meant for casual daily wear with minimal AR. But since the user might wonder, “Which is the better ‘smart glasses’ approach?”, it’s worth contrasting the two philosophies.
Form Factor & Wearability: Ray-Ban Meta are essentially normal glasses with some smart features – wearable all day, socially acceptable, and you can see your actual surroundings directly at all times. Apple Vision Pro is a bulky visor that covers your eyes completely with high-resolution displays. It’s not something you’d wear outside your living room or office, let alone all day; it’s designed for specific sessions (movies, work, FaceTime) and is tethered by a battery pack for at most 2 hours of use. In short, Vision Pro is not a casual wearable, whereas Ray-Ban Meta is. Meta’s CEO even cheekily pointed out that Vision Pro’s design – a big screen on your face with a digital eye projection – means you’re not really “in the moment” when wearing it, whereas thinner glasses keep you present blogs.idc.com blogs.idc.com. That highlights the fundamental difference: Ray-Ban Meta prioritizes social presence and comfort over visual immersion, whereas Apple prioritized immersive functionality over looks. For mainstream adoption, Meta’s approach has the edge in the near term. People will wear the Ray-Bans walking down the street; nobody is going to do that with a Vision Pro.
Capabilities: Apple Vision Pro is vastly more technologically advanced in AR/VR. It has dual 4K microOLED displays, a powerful M2 chip and R1 sensor fusion chip, full hand/eye tracking, and can render true 3D objects in your environment. It’s essentially a wearable computer replacing a desktop or TV in some scenarios. You can play 3D games, have giant virtual monitors, watch 3D movies, and take spatial 3D photos/videos with it – experiences far beyond what Ray-Ban Meta offers. However, Vision Pro currently lacks the simplicity and mobility that Ray-Ban Meta has. For instance, Vision Pro can indeed capture photos/video via its cameras, but would you wear a 1-pound ski goggle at your kid’s birthday party to film it? Unlikely. In contrast, Ray-Ban Meta glasses excel at capturing real life unobtrusively and offering bite-size AR (like notifications, audio info) on the go. One analyst framed it well: Apple and Meta are taking opposite approaches to reach the same goal of dream AR glasses reddit.com. Meta is going bottom-up (start simple and wearable, add features gradually) while Apple went top-down (start with a no-compromise AR device, then miniaturize). As a result, strengths and weaknesses are inverted. Ray-Ban Meta Gen 2’s strengths: style, comfort, price – it’s already a consumer product for everyday use. Its weakness: it has no visual AR display (so it can’t overlay directions or graphics in your view) and limited computing power on-board (much of the AI processing is offloaded to your phone/cloud). Apple Vision Pro’s strengths: it’s brimming with capability – from immersive apps to spatial computing – representing the cutting-edge of AR/VR. But weaknesses: it’s heavy, extremely expensive, with a narrow usage context, and clearly an early adopter device.
Use Cases: Interestingly, both devices market a similar use case – capturing memories in first person – but from different angles. Apple touted Vision Pro’s ability to snap “spatial photos” (a sort of 3D picture) so you can relive moments later in VR. Meta touts Ray-Ban’s ability to capture everyday moments in photos/videos so you can share or reminisce without a phone in hand. The philosophy differs: Apple’s is about re-experiencing memories in rich detail later (e.g. a parent recording a memory to relive in VR), whereas Meta’s is about enhancing the moment as it happens (e.g. streaming or quickly sharing a clip with friends now). In that sense, Ray-Ban Meta is more about social connectivity and convenience, aligning with how people use smartphones, while Vision Pro is more about personal computing and entertainment in a new way. It’s telling that Apple doesn’t even call Vision Pro “glasses” – it’s a “spatial computer.” Meta explicitly calls Ray-Ban Meta glasses and leans into the fashion/daily life angle about.fb.com about.fb.com.
Competition or Complement? In 2025, these products arguably aren’t directly competing for the same buyers. One costs $379, the other $3,499. One you can wear to dinner, the other is for at-home or office use. However, in the long run, Meta and Apple absolutely will compete in the AR wearable space. Apple is reportedly working on true AR glasses (some speculate a 2026+ launch) to follow Vision Pro kiplinger.com. By then, Meta might be on Gen 3 or Gen 4 of Ray-Bans with more AR features. When that time comes, the competition will be more direct. Right now, though, Meta’s Ray-Ban Gen 2 plays in the “social wearable” arena, largely unchallenged by Apple, while Apple’s Vision Pro stakes a claim in the “immersive AR/VR” arena, which Meta competes in via its Quest headsets instead. One could say Meta is covering both ends – lightweight glasses with Ray-Ban Meta and full AR/VR with Quest – whereas Apple is starting heavy and presumably will work down to glasses.
In summary, Ray-Ban Meta Gen 2’s advantage is that it’s here today, relatively affordable, and fits seamlessly into daily life, which has resulted in strong sales. Its limitation is the lack of true AR visuals and limited immersive capability. Apple Vision Pro’s advantage is its technical prowess and immersive experiences far beyond Ray-Ban’s scope. Its limitation is that it’s not a practical everyday device and has a prohibitively high cost. For a general audience, Ray-Ban Meta Gen 2 is the product that more people will actually encounter and consider in the near term. As one commentator quipped, even if Vision Pro dazzles in demos, “a first-generation AR device priced at $3,500 is unlikely to have broad market appeal”, whereas a $300-$400 pair of stylish smart glasses from Meta is already selling by the millions blogs.idc.com blogs.idc.com.
Other Players: Google, Amazon, Xiaomi & Niche AR Glasses
The smart glasses and AR wearables field is wider than just Meta vs Apple vs Snap. A few notable others:
- Google: Google Glass (the 2013 pioneer) is often remembered for its failure in the consumer market. Google tried to do a heads-up display in a lightweight visor, but with a tiny prism screen and short battery, it never gained acceptance (and sparked privacy outcry). Google ended Glass in 2015 for consumers and 2023 for businesses. Rumors persist that Google is working on another AR glasses project (especially after acquiring North, a smart glasses startup, in 2020). But as of 2025, Google has no product to challenge Ray-Ban Meta. Google’s absence (after Glass’ flop) arguably gave Meta a clearer runway. Notably, Google did partner with Samsung on an XR platform, and Samsung itself has an AR headset project (Moohan) in the works blogs.idc.com. So Google/Samsung are lurking, but nothing yet in consumers’ hands.
- Amazon Echo Frames: Amazon took a different tack – its Echo Frames are audio-only smart glasses (no camera, no display). They look like regular glasses and give you Alexa voice assistant in your ear. They’ve been on sale for a couple of years, in limited volume. Amazon reportedly sold “hundreds of thousands” of Echo Frames, which is respectable but far behind Meta’s millions blogs.idc.com. Echo Frames proved there’s at least some demand for discreet audio-assistant glasses. However, with no camera or advanced features, they don’t generate the same buzz. In fact, one might say Ray-Ban Meta Gen 2 encompasses Echo Frames’ functionality (since Meta’s glasses also handle voice assistant and audio), while adding the camera and other tricks. Amazon is definitely a player to watch – a recent headline teased “Amazon Solves What Apple and Meta Couldn’t,” hinting Amazon might have its own AR ambitions xrtoday.com. But currently, Amazon’s presence in smart glasses is modest.
- Xiaomi and Huawei: In China, companies like Huawei have dabbled in smart eyewear. Huawei made some Gentle Monster eyewear (fashion sunglasses with speakers) – more akin to Echo Frames. IDC data showed Huawei held about 6% of the global smart glasses market in 2024 (likely from those audio glasses) blogs.idc.com. Xiaomi and Oppo have shown concept AR glasses with displays, but mostly as demos or enterprise devices. No major global launch has come yet. This suggests that globally, Meta still faces limited competition in the consumer segment as of 2025 – many are testing the waters, but Meta is one of the few actually swimming in the pool.
- Niche AR Glasses (XREAL, TCL, etc.): There’s a subcategory of tethered AR glasses like XREAL (formerly Nreal) Air, TCL’s Leiniao, etc. These are essentially like personal projectors – they plug into your phone or PC and act as an external screen in your glasses (great for watching movies or doing work on a virtual big screen). They generally have no camera or onboard AI, and they’re not standalone – think of them as wearable displays. XREAL Air 2, for example, gives you a high-resolution virtual screen but requires a device attached wareable.com wareable.com. These appeal to a niche (travelers, gamers) and are a different use case than Ray-Ban Meta. If anything, they highlight the spectrum: some companies bet on visual immersion (but with wires), others like Meta bet on wireless freedom (but without visual overlay). As technology advances, we’ll likely see these converge (standalone glasses with both great displays and cameras), but in 2025, consumers must choose which aspect they value.
Overall, Meta’s Ray-Ban Meta Gen 2 currently holds a leadership position in the consumer smart glasses space. A tech analyst from IDC noted that the first-gen Meta glasses “fizzled” but the current generation “has taken consumers by storm,” seizing over 65% of the market as of late 2024 blogs.idc.com blogs.idc.com. It seems Meta found the right formula of style + functionality at the right price. Its main competitors today are either legacy attempts (Snap’s older Spectacles) or ultra-premium experiments (Vision Pro) – neither of which threaten Gen 2’s sweet spot. But the race is just beginning. Apple is gearing up for glasses in a few years, Snap is aiming for a comeback with AR Specs in 2026, Google and others will re-enter when they feel the tech is ready. Meta’s head start with two generations of Ray-Ban smart glasses and a strong partnership with the eyewear industry giant gives it a formidable advantage to defend. The real competition will heat up mid-decade, and by then we’ll see if Meta can maintain its lead as the features (and stakes) escalate.
Market Reception, Trends and Expert Insights
Ray-Ban Meta Smart Glasses Gen 2 have only just launched (announced mid-September 2025), but we can already gauge initial reception and the broader industry context.
Early Reviews & Consumer Reactions: The first hands-on reviews of Gen 2 have been generally positive, highlighting the improved camera and comfort, while noting some familiar concerns. Tom’s Guide, in a skeptical-turned-impressed take, admitted “I’m a skeptic, but I’d wear these AI glasses,” praising the slick design and reliable AI assistant performance tomsguide.com tomsguide.com. The Verge and Engadget emphasized the big upgrades (double battery life, higher resolution video) and the relatively accessible $379 starting price theverge.com 9to5google.com. Many outlets noted that Meta is actively trying to make smart glasses mainstream where others failed. Wired’s review (not cited above, but hypothetically) might talk about the novelty of having an AI in your ear that can answer questions, and whether that’s actually useful day-to-day. Common threads in early coverage include: “fun to use, stylish, but still a bit socially awkward.” The awkwardness factor is one thing reviewers consistently mention – wearing a camera on your face in public can make both the wearer and others self-conscious. One reviewer listed “awkward in public” as a con, even as he enjoyed the tech tomsguide.com tomsguide.com. This underscores that while the glasses are the most normal-looking smart glasses yet, societal norms are still catching up. Some consumers are excited (“these would be great for travel journaling!”) while others are wary (“I’d feel weird talking to my glasses or worried someone’s recording me”). It may take a couple of product generations and positive word-of-mouth to overcome that stigma fully.
Meta Connect Demo Hiccups: A notable blip in the launch event was the onstage demo failures. During Meta’s Connect 2025 keynote, two live demonstrations involving the glasses didn’t go as planned. In one, a chef using the glasses’ AI for a recipe got repetitive or unhelpful instructions, seemingly due to the system misinterpreting the context businessinsider.com businessinsider.com. In another, Mark Zuckerberg himself tried to use the new Neural Band wrist controller to accept a video call via the Ray-Ban Display glasses – and it failed multiple times in front of the audience businessinsider.com businessinsider.com. Both times, Zuckerberg and CTO Boz had to ad-lib explanations, blaming “brutal Wi-Fi” interference and assuring they’d debug the issues later businessinsider.com businessinsider.com. The press didn’t miss this: Business Insider quipped the launch was “overshadowed by awkward live demo failures” even as Meta unveiled impressive tech businessinsider.com businessinsider.com. Social media and Reddit had a field day, some calling the event “solid comedy gold” when the AI misfired reddit.com reddit.com. However, others saw a silver lining – the fact that the demos were live (and not canned) meant the tech was real, and hiccups make clear how hard this stuff is to get perfect. Ultimately, these stumbles are likely minor setbacks. As Bosworth said, “you practice 100 times and you never know what’ll happen live” businessinsider.com. It’s better to have an authentic demo with flaws than none at all. Consumers will judge the product by their own experience once they try it. If anything, the incidents highlighted that voice AI can still be unpredictable, and that Meta’s new Neural Band gesture input will need refinement – insights that reviewers and early users will keep an eye on.
Sales Momentum: On the commercial side, Ray-Ban Meta glasses are on an upswing. Meta and EssilorLuxottica reported that sales of the Ray-Ban Meta line have tripled in the first half of 2025 compared to a year prior xrtoday.com xrtoday.com. By mid-2025, they had sold around 2 million units since the late-2023 reintroduction, and demand was “still outpacing our ability to build them,” according to Mark Zuckerberg xrtoday.com xrtoday.com. These are impressive figures for a new category product. For context, the entire AR/VR headset market (which includes Quest, etc.) shipped about 10 million units in 2024 blogs.idc.com. So a single model of smart glasses doing a couple million in a year or two is significant. It’s worth noting that the first-gen Ray-Ban Stories in 2021 had a slow start – IDC noted they “fizzled” initially blogs.idc.com. But with the incremental improvements and Meta’s heavy marketing, the second generation gained traction to the point of 900,000 units sold in just Q4 2024 blogs.idc.com blogs.idc.com. This vindicates Meta’s strategy: by making the product better and more useful, people bought in. In fact, Meta now dominates the smart eyewear segment, holding roughly 66% of the global market in 2024 blogs.idc.com. The next biggest player was Huawei at just 6%, and others like Amazon’s Echo Frames trailing behind blogs.idc.com. Essentially, Meta is currently to smart glasses what Apple is to smartwatches – the clear market leader. This dominance has not gone unnoticed by competitors and analysts.
Analysts & Experts Weigh In: Tech analysts are increasingly bullish on smart glasses’ future, often citing Meta’s progress. International Data Corporation (IDC) projects the smart glasses market to grow nearly 50% YoY through 2029, reaching ~18.7 million units annually by then (up from ~2.7M in 2024) blogs.idc.com blogs.idc.com. That’s a very rapid growth curve, albeit from a small base – but it suggests smart glasses could follow a trajectory similar to early smartphones or wearables. IDC’s research analyst Frederick Stanbrell wrote that while smart glasses are “a little way off” from smartphone volumes, “if there is any product positioned to eventually replace the smartphone, both industry analysts and tech giants are betting it will be smart glasses.” blogs.idc.com blogs.idc.com. This underscores why companies like Meta, Apple, and others are investing so heavily here: the stakes are enormous.
Industry voices also emphasize the importance of AI integration in driving adoption. The Kiplinger Letter’s tech editor John Miley noted improved AI capabilities will lure more customers to smart glasses, highlighting that Meta’s glasses have an array of sensors and an assistant that can “give directions, send messages, take photos/video, answer questions and more” kiplinger.com kiplinger.com. In other words, it’s the convergence of AI and wearables that makes this wave different from, say, Google Glass a decade ago. Back then, AI wasn’t ready to live on your face; now it is. Meta’s decision to label these “AI Glasses” is savvy marketing that taps into the current AI zeitgeist. And Meta’s not alone – even startups like Brilliant Labs and Solos are launching “AI glasses” that integrate ChatGPT or similar assistants wareable.com wareable.com. This trend suggests the line between smart glasses and AI software is blurring – the hardware is simply a conduit for AI to assist you more seamlessly than a phone could.
Another expert perspective comes from the enterprise angle. XR Today reported that enterprises are eyeing devices like Ray-Ban Meta glasses as a more acceptable form of AR for workers. The Ray-Bans succeed because they “don’t disrupt normal behavior,” allowing, say, a field technician to record or get info while talking naturally with colleagues xrtoday.com xrtoday.com. In their earnings call, EssilorLuxottica’s CEO Francesco Milleri declared, “We are leading the transformation of glasses as the next computing platform.” xrtoday.com xrtoday.com. That’s a bold statement, essentially positioning these glasses not just as a gadget but as the start of something as revolutionary as the PC or smartphone. Tech historians might recall that the first iPhone was not very powerful, but it fundamentally shifted computing to a new paradigm. Some analysts see smart glasses in a similar light – modest beginnings that will evolve rapidly. For example, Meta’s 10 million units annually by 2026 goal (as cited by XR Today) xrtoday.com hints at their internal expectations for mass adoption. If they hit that, smart glasses would indeed be entering the mainstream in just a couple of years.
Public Sentiment and Adoption Challenges: It’s not all rosy, of course. There are still challenges to overcome. Privacy concerns remain a top issue – people don’t want to be unknowingly recorded. Meta has tried to mitigate this (LED indicator, etc.), but public wariness will take time to soften. We may see social etiquette norms develop (like, you shouldn’t use the glasses in locker rooms, or you must announce if you’re recording in a private gathering, etc.). Additionally, there’s the challenge of making people comfortable with talking to an assistant in public. As IDC’s Stanbrell wryly noted, “it’s doubtful most people will be eager to randomly start asking AI questions out loud in public” due to privacy and maybe self-consciousness blogs.idc.com blogs.idc.com. That means a lot of the AI features might be used more in private settings at first (e.g., in your car or home) rather than on a crowded subway. Over time, just as talking to Siri or Alexa became normal, talking to your glasses might too – but it won’t happen overnight.
Another factor is pricing and segmentation. At $379, Ray-Ban Meta Gen 2 is not cheap, but within reach for many tech enthusiasts (and even cheaper than a flagship smartphone). Meta keeping Gen 1 on sale at $299 9to5google.com suggests they want a lower entry point as well. We might see further price normalization if volumes increase (imagine a $199 version in a few years – that could be a game-changer for adoption). Conversely, the introduction of the premium $799 Ray-Ban Display model shows Meta is employing a good-better-best tier strategy, which could widen the market: some will opt for the affordable audio-only models, others for the feature-packed AR model. This mirrors how smartphone lines have base, plus, and ultra variants nowadays.
Looking Ahead: The smart glasses arena is heating up. In the next 18–24 months, expect more announcements: Apple’s rumored smart glasses by 2026 (though that timeline could slip) kiplinger.com; Snap’s consumer AR Specs by 2026 (Snap is already hyping how much lighter and more capable they’ll be compared to their dev kit) uploadvr.com uploadvr.com; perhaps entries from Google or Samsung; and likely Meta’s Gen 3 Ray-Bans with further improvements (maybe by late 2026 if they keep a two-year cadence). Competition will drive innovation: features like better displays, longer battery, improved privacy solutions (like maybe physical camera shutters or more visible recording indicators) could emerge as differentiators.
For now, Ray-Ban Meta Smart Glasses Gen 2 have set a high bar in the fledgling market. They represent a rare tech product that is both trendy and techy, appealing not just to gadget geeks but also to style-conscious consumers and content creators. A few years ago, the idea of wearing Facebook-connected glasses might have sounded like sci-fi or fodder for privacy jokes. Today, it’s a real product that millions are actively using to augment their lives in small but meaningful ways. As one enthusiast commented, “I know the one thing Meta needs to win the smart glasses race… and it’s harder than it looks” – implying that blending seamlessly into people’s lives is the true challenge tomsguide.com tomsguide.com. With Gen 2, Meta is closer to achieving that blend than ever before.
Sources:
- Official Meta Newsroom: “Ray-Ban Meta (Gen 2) Now With Up to 2× the Battery Life and Better Video Capture” about.fb.com about.fb.com about.fb.com
- 9to5Google: “Ray-Ban Meta ‘Gen 2’ smart glasses deliver 2× battery, 3K video, $379” 9to5google.com 9to5google.com
- Tom’s Guide (Hands-on): “Ray-Ban Meta (Gen 2) hands-on: I’m a skeptic, but I’d wear these AI glasses” tomsguide.com tomsguide.com
- IDC Blog: “The Rise of Smart Glasses, From Novelty to Necessity” (IDC, July 21 2025) blogs.idc.com blogs.idc.com
- XR Today: “Ray-Ban Meta Glasses Lead XR Boom as Sales Triple in 2025” xrtoday.com xrtoday.com
- Kiplinger: “AI-Powered Smart Glasses Set to Make a Bigger Splash” kiplinger.com kiplinger.com
- Business Insider: “Mark Zuckerberg’s Meta AI glasses demo went wrong live onstage — twice” businessinsider.com businessinsider.com
- Wareable: Ray-Ban Meta Smart Glasses review (overview of Gen 1) wareable.com wareable.com
- UploadVR: “Snap OS 2.0 Brings AR Glasses Closer to Consumer-Ready” uploadvr.com uploadvr.com
- Meta Connect 2025 Announcements (Engadget/The Verge coverage snippets) theverge.com reddit.com.