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Adobe

Adobe (ADBE) Stock: 7 Things to Know Before the Market Opens on November 17, 2025

Adobe News Today (November 20, 2025): $1.9 Billion Semrush Deal, HUMAIN AI Partnership, and Market Reaction

Updated: November 20, 2025 Over the last 48 hours, Adobe has effectively redrawn its AI and marketing roadmap. From a $1.9 billion agreement to acquire SEO giant Semrush to a global AI partnership with Saudi-backed HUMAIN to build Arabic‑first generative
Adobe to Acquire Semrush for $1.9 Billion in Bold AI Marketing Push: What It Means for SEO, GEO and Investors

Adobe to Acquire Semrush for $1.9 Billion in Bold AI Marketing Push: What It Means for SEO, GEO and Investors

Adobe has announced a $1.9 billion all‑cash deal to acquire Semrush, the Boston‑based SEO and brand‑visibility platform, in one of the biggest AI‑marketing bets of 2025. Under the agreement, Adobe will pay $12 per share, a roughly 77.5% premium to
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