Adobe’s AI Foundry Unveiled: Custom Brand AI Models and What Investors Are Saying
Adobe’s AI Foundry: Custom Generative Models for Brands Adobe’s new Foundry service is designed for enterprises seeking tailor-made AI. Built on the Firefly foundation models (launched in 2023), Foundry fine-tunes AI using a customer’s own logos, design assets and data. Adobe says the resulting models produce “pixel-perfect, brand-protected” images, video and other media investing.com. Hannah Elsakr, Adobe’s VP of GenAI New Business Ventures, explains: “AI Foundry unites years of Adobe innovation and expertise … to help businesses solve today’s most complex content and media production challenges.” investing.com By working directly with Adobe’s AI scientists, brands can rapidly generate branded campaigns.