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6 November 2025
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Meta (META) Stock Today: Shares Slip ~2% as Reuters Probes Scam Ads and MPA Challenges Instagram’s ‘PG‑13’ Claim — Nov 6, 2025

Updated: Nov 6, 2025, 11:37 a.m. ET

Quick takeaways

  • Price action: Meta (NASDAQ: META) traded around $620–$642 intraday, down ~2.4% midday. Day range: $619.26–$642.69; market cap: ~$1.85T; P/E: ~31.5. 52‑week range: $479.80–$796.25.
  • Headline risk #1: A Reuters investigation says internal documents show Meta projected ~10% of 2024 revenue could come from ads tied to scams or banned goods and estimated 15 billion “higher‑risk” scam ads per day—claims Meta disputes. Reuters
  • Headline risk #2: The Motion Picture Association sent Meta a cease‑and‑desist over Instagram’s teen settings described as “guided by PG‑13,” calling the phrasing misleading. Meta says it aimed to make rules clearer for parents. AP News
  • Macro backdrop: A broader AI‑mega‑cap wobble is weighing on U.S. equities today, reminding investors of the market’s reliance on tech leaders like Meta.

Meta stock at a glance (Nov 6, 2025)

By late morning, META changed hands near $620.70, down $15.25 from yesterday’s close of $635.95 (‑2.4%). Intraday volume was just over 10 million shares at the time of publication, with the session low at $619.26. Meta’s market capitalization hovered near $1.85 trillion and its P/E was ~31.5. Year‑over‑year, the stock remains well above its 52‑week low ($479.80) but below the high ($796.25) set earlier this year.


What’s moving Meta today

1) Reuters investigation spotlights revenue from scam ads

A fresh Reuters Special Report asserts that internal Meta documents projected about 10% of 2024 revenue could stem from advertising for scams and prohibited goods, and that Meta internally estimated ~15 billion “higher‑risk” scam ads shown per day across Facebook, Instagram, and WhatsApp. The report describes tactics like “penalty bids” that make suspected bad actors pay more while allowing some ads to run below removal thresholds.
Meta told Reuters the documents offer a selective and “overly‑inclusive” view, adding that user reports of scam ads fell 58% globally over the past 18 months and that it removed 134M+ pieces of scam‑ad content so far in 2025. Markets appeared to price in regulatory and reputation overhang as the story circulated mid‑session. Reuters

2) MPA challenges Instagram’s ‘PG‑13’ framing for teen accounts

Separately, the Motion Picture Association urged Meta to stop describing Instagram teen‑account content as “guided by PG‑13,” saying the phrasing misleads the public into believing MPA ratings are involved. Meta responded that the update was intended to make policies more understandable for parents and that it isn’t claiming an official partnership. The exchange keeps youth‑safety policy squarely in view for investors. AP News

3) Macro: AI leaders under pressure

Beyond company‑specific headlines, a pullback in AI‑linked names is reinforcing how much the broader U.S. market depends on big‑tech performance. Tech now accounts for ~36% of the S&P 500 by weight, and adding megacaps like Meta pushes that share toward half—raising sensitivity to any AI‑narrative setbacks.


How today fits the recent narrative

Meta’s Q3 print late last week re‑centered the debate on spending and profitability, with management lifting the 2025 capex outlook to $70–$72B and signaling higher expenses in 2026 to build AI infrastructure. That outlook—while supportive of long‑term AI ambitions—has been a near‑term headwind for shares, amplifying sensitivity to negative headlines like today’s.


Key stats (real‑time snapshot)

  • Price: ~$620.70 (‑2.4% intraday)
  • Day range: $619.26–$642.69
  • Volume (so far): ~10.0M
  • Market cap: ~$1.85T
  • P/E (ttm): ~31.5
  • 52‑week range: $479.80–$796.25
    Data as of 11:37 a.m. ET, Nov 6, 2025.

What to watch next

  • Regulatory follow‑through from the Reuters investigation—any statements from U.S. or international regulators could influence sentiment.
  • Youth‑safety policy revisions on Instagram, depending on Meta’s response to the MPA’s letter.
  • Holiday ad season pacing and any updated color from management on AI spend and data‑center timelines, which have dominated the post‑earnings discussion.

FAQ

Why is Meta stock down today?
Midday weakness appears tied to a one‑two punch: a Reuters investigation alleging substantial exposure to revenue from scam‑linked ads (which Meta disputes), plus ongoing policy scrutiny after the MPA’s cease‑and‑desist over Instagram’s teen content labeling. A broader tech/AI pullback is also pressuring mega‑caps.

Where is Meta trading relative to its range?
META sits closer to the lower half of its 52‑week span after October’s post‑earnings slide and today’s headlines, well below the $796 high set earlier in 2025.


This article is for informational purposes only and not investment advice. Markets move quickly; figures above reflect conditions at the stated time.

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