Billion-Dollar Brawl: Novo Nordisk and Pfizer Clash in High-Stakes Obesity Drug Takeover

Novo Nordisk Stock Today (Nov 6, 2025): NVO steadies as White House GLP‑1 pricing deal lands; $10B Metsera bidding war heats up

Date: Thursday, November 6, 2025
Ticker: NVO (NYSE)


At a glance: price action and catalysts

Novo Nordisk stock traded around $47.36 as of 17:52 UTC, after opening at $47.75 and moving between $46.91–$49.49 on heavy volume. The tape is being driven by two big headlines: (1) a White House pricing agreement that expands access to GLP‑1 drugs across Medicare/Medicaid and a new direct‑to‑consumer channel, and (2) a $10 billion bidding battle with Pfizer for obesity‑drug startup Metsera.


What changed today

1) White House pricing deal lowers GLP‑1 costs and expands coverage

The administration announced a deal with Novo Nordisk and Eli Lilly to cut U.S. prices for GLP‑1 weight‑loss therapies and broaden access in government programs. Under the framework, injectable GLP‑1s for covered conditions would be offered to Medicare/Medicaid patients at $245/month, while starter doses of future weight‑loss pills (if approved) are targeted at $149/month. Medicare co‑pays are slated to be capped at $50, with prices available to cash payers via a TrumpRx.gov direct channel that aims to trend average prices toward $245 over two years. Implementation begins as early as January (cash channel), mid‑2026 (Medicare), and on a rolling basis for Medicaid as states opt in. [1]

Novo confirmed the agreement in its own release, noting a pilot to enable Medicare Part D coverage for anti‑obesity medicines in 2026, lower prices for semaglutide across Medicare/Medicaid and the cash channel, and an estimated low single‑digit negative impact on global sales growth in 2026. The company also disclosed a three‑year U.S. tariff exemption tied to the deal. [2]

Why it matters for NVO: The trade‑off is lower net pricing in exchange for meaningfully larger addressable volume as federal coverage opens up for obesity treatment and related cardiometabolic conditions. The deal also dovetails with yesterday’s separate Medicare IRA price negotiation for semaglutide (effective 2027), which analysts described as less onerous than feared. [3]


2) $10B Metsera bidding war intensifies

On the M&A front, Novo and Pfizer are raising rival bids for U.S. obesity biotech Metsera, with Novo’s latest offer reportedly matching or topping Pfizer’s and sending Metsera shares higher. The contest underscores pharma’s race for next‑gen GLP‑1 and combo assets and comes amid regulatory scrutiny of deal structures. [4]


Stock performance today

  • Last trade: $47.36
  • Intraday range: $46.91–$49.49
  • Open: $47.75
  • Volume: 29,361,040 (intraday)
    Price information reflects U.S. trading in the NVO ADR.

Context: In pre‑market action, NVO changed hands near $47.93 on elevated activity ahead of the announcement flow. [5]


Earnings & outlook context investors are weighing

Novo’s Q3/9‑month 2025 update (released Nov 5) showed net sales up 12% in Danish kroner (15% at CER) and operating profit up 5% (10% at CER) after approximately DKK 9 billion in one‑time restructuring costs. Management narrowed 2025 guidance to 8–11% sales growth (CER) and 4–7% operating‑profit growth (CER), citing more conservative GLP‑1 growth assumptions as the obesity market evolves. [6]

Separately, Novo said the negotiated Medicare price for semaglutide (as required under the Inflation Reduction Act) takes effect in 2027; had it applied this year, the company estimated only a “low‑single‑digit” sales impact—a view that helped temper investor concerns. [7]


How today’s news fits the competitive picture

  • Coverage expansion vs. pricing: The White House deal increases eligibility and affordability—especially for seniors and low‑income patients—potentially accelerating script growth even as unit economics compress. Analysts note Lilly could benefit disproportionately from a $150 cap on future oral GLP‑1 pills if oral adoption proves fast, but Novo is also racing toward an oral semaglutide approval. [8]
  • Oral GLP‑1 momentum: Data presented this week continue to build the case for oral semaglutide 25 mg (“Wegovy in a pill”), which has shown ~16.6% average weight loss in clinical research and cardiometabolic improvements—useful context as the FDA decision window approaches. [9]
  • Pipeline and portfolio: Beyond semaglutide, Novo is pursuing cagrilintide (phase 3) and other cardiometabolic assets, while the Metsera battle signals appetite for next‑generation mechanisms to shore up its leadership against Lilly. [10]

What to watch next

  1. Implementation milestones for the U.S. pricing/coverage deal: cash‑payer channel in early 2026, Medicare pilot in 2026, and Medicaid uptake state‑by‑state. Monitor for formal guidance updates on the net‑pricing/volume trade‑off. [11]
  2. FDA decision timing for oral semaglutide (late‑2025 window) and the commercial ramp‑up strategy if approved. [12]
  3. Metsera outcome and any FTC feedback, given regulators’ attention to obesity‑market consolidation. [13]
  4. Management color from today’s London investor call replay and any follow‑on disclosures tied to restructuring and supply. [14]

Bottom line for Nov 6, 2025

For NVO, today is about policy‑driven access and pipeline/M&A positioning. The White House deal should broaden the funnel for GLP‑1s in the U.S. while chipping at pricing; Novo’s guidance reset and pipeline moves suggest a strategy to grow volume, defend share, and expand modalities (injectable → oral). Near‑term trading is likely to track updates on coverage timelines, the Metsera verdict, and FDA decisions that could reshape the competitive balance in obesity care. [15]


Disclosure: This article is for informational purposes only and does not constitute investment advice. Always conduct your own research or consult a licensed financial adviser before making trading or investment decisions.

Pfizer vs Novo Nordisk: The $10 Billion Battle for Metsera and the Future of Weight Loss Drugs

References

1. www.reuters.com, 2. www.globenewswire.com, 3. www.reuters.com, 4. www.reuters.com, 5. www.nasdaq.com, 6. www.globenewswire.com, 7. www.reuters.com, 8. www.reuters.com, 9. www.reuters.com, 10. www.globenewswire.com, 11. www.globenewswire.com, 12. www.reuters.com, 13. www.reuters.com, 14. www.novonordisk.com, 15. www.reuters.com

Stock Market Today

  • Global market selloff deepens as AI valuations spark fears of a correction
    November 6, 2025, 5:26 PM EST. Global markets slide as AI valuations come into focus. A risk-off mood spreads from the U.S. to Asia and Europe after executives from Goldman Sachs and Morgan Stanley signaled a potential correction of up to 20%. Tech-linked slides hit chipmakers: TSMC down over 3%, Samsung and SK Hynix sharply lower, dragging Korea's Kospi. Japan's SoftBank shed about 10% in its worst day since April. In the U.S., Nasdaq and S&P 500 posted their largest one-day drop in a month, with Palantir down about 8% and Nvidia/Oracle around 4%. AMD's post-market results added to the pressure. S&P 500 futures off ~0.25%, Nasdaq futures ~0.4%. Analysts like Deutsche Bank's Jim Reid warn of a broad risk-off phase, while Michael Burry's bets against Nvidia/Palantir fuel debate over an AI bubble.
  • Dow Dips Over 100 Points as Amazon Delivers Upbeat Q3 Results; Butterfly Network Rises
    November 6, 2025, 5:24 PM EST. U.S. stocks traded mixed as the Dow slipped over 100 points while the NASDAQ rose and the S&P 500 edged lower. The Dow fell about 0.3% to 47,379, with utilities weaker and consumer discretionary shares leading gains. Amazon.com Inc. (AMZN) posted upbeat Q3 results, with net sales of $180.2 billion (up 13% YoY) and guiding Q4 sales of $206.0-213.0 billion (up 10-13%). Other movers included AMTD Digital (HKD) up ~99%, Butterfly Network (BFLY) up ~27%, and Illumina (ILMN) up ~23% after strong results and raised guidance. On the downside, Luminar (LAZR) slumped ~49% after a SEC subpoena and reduced FY25 guidance; Intensity Therapeutics (INTS) fell ~42%, and OneSpan (OSPN) dropped ~27% after weak sales and guidance cuts. Oil rose ~0.5%, gold slipped, and European markets retreated.
  • Penske Automotive Group (PAG) Oversold as RSI Dips to 27.9; Dividend Yield Looks Attractive
    November 6, 2025, 5:22 PM EST. According to Dividend Channel's DividendRank, Penske Automotive Group (PAG) sits in the top decile of its coverage universe for combining solid fundamentals with an inexpensive valuation. On Thursday, PAG traded as low as $155 and dropped into oversold territory as the RSI slid to 27.9. Relative to the dividend stock universe, which averages an RSI near 46.9, PAG's 3.50% annual yield (based on a recent $157.76 price) looks attractive for income seekers. A bullish case hinges on the idea that the RSI oversell is exhausting and could present an entry point for buyers, with attention to PAG's dividend history as a factor for sustainability.
  • Palantir Put Strategy: Sell Dec 2027 $97.50 Put for ~15.8% Yield
    November 6, 2025, 5:20 PM EST. Investors eyeing Palantir Technologies Inc (PLTR) stock might consider selling puts instead of buying at the current market price around $180.16. One intriguing play is the December 2027 put at the $97.50 strike, bid around $15.40, delivering a 15.8% return on the commitment (or about 7.5% annualized as Stock Options Channel calls it the YieldBoost). A put seller would only own shares if the contract is exercised, which occurs if PLTR falls to or below $97.50; the breakeven is $82.10 after subtracting the premium. If Palantir never drops that far, the trader keeps the premium. The piece notes the method's limited upside versus owning stock and cites trailing-12-month volatility at about 67%.
  • Agree To Purchase Align Technology At $110, Earn 12.9% Annualized Using Options
    November 6, 2025, 5:18 PM EST. Investors eyeing ALGN shares may use put selling to improve yields. The standout idea is the March 2026 $110 put, currently bid at $5.20. That premium implies a 4.7% return on the $110 commitment, or about 12.9% annualized (YieldBoost). A seller won't participate in upside unless exercised, and ownership only occurs if ALGN stock falls to $110 (less the premium) - a cost basis of $104.80 if exercised. Breakeven is $104.80. The trade assumes no downside beyond the premium extracted, with ALGN trading around $133.24 and trailing 12-month volatility near 60%. If you prefer other strikes or expiries, StockOptionsChannel features more yields. Note: options carry counterparty risk and other myths should be understood before selling puts.
Stocks Slip as Tech Wobble Returns; Layoffs Spike and Tariff Showdown Clouds Outlook — Stock Market Today (Nov. 6, 2025)
Previous Story

Dow Jones Today (Nov. 6, 2025): Stocks Slide as Tech Sells Off; Layoffs Surge and FAA Orders Flight Cuts Amid Shutdown

NYSE Skyrockets to Record Highs as AI Frenzy, Fed Rate Cut Bets Fuel Stock Surge
Next Story

Why Stocks Are Down Today (Nov. 6, 2025): Tech Sell‑Off, Shutdown Data Void, and Tariff Uncertainty Hit Wall Street

Go toTop