Coca-Cola stock slips after Atlanta layoffs notice; what investors watch next for KO
7 January 2026
1 min read

Coca-Cola stock slips after Atlanta layoffs notice; what investors watch next for KO

New York, Jan 6, 2026, 9:49 p.m. EST — Market closed

Coca-Cola shares slipped on Tuesday after a Georgia notice showed the company plans to cut about 75 corporate jobs in Atlanta as part of a 2026 restructuring. The stock closed down 0.15% at $67.84, lagging a 0.62% rise in the S&P 500; PepsiCo fell 0.69% and Mondelez lost 1.88%.

The Coca-Cola Company said in a Dec. 30 letter to Georgia workforce officials that separations and indefinite layoffs are expected to begin on or about Feb. 28, 2026, and could roll out in “phases or waves” over the coming months. It said it is not yet known whether job losses would meet thresholds under the federal Worker Adjustment and Retraining Notification Act, or WARN — a U.S. law that requires advance notice of certain mass layoffs — and said the Atlanta facility will not close.

Spokesperson Scott Leith said Coca-Cola is “evolving our organization to unlock growth we see ahead,” as it reshapes roles around consumer demand, technology and innovation. The cuts come ahead of a planned CEO handover on March 31, when Chief Operating Officer Henrique Braun is due to replace James Quincey, the company said. 1

The stock traded between $67.86 and $68.25 on Tuesday and is in the middle of a 52-week range of $60.62 to $74.38, MarketWatch data showed. Coca-Cola fell 1.71% on Monday, extending a recent pullback that left the shares about 8.7% below their 52-week high hit in April. 2

The rate outlook remains a swing factor for defensive staples such as Coca-Cola, which can draw flows when investors turn more cautious. Richmond Fed President Tom Barkin said on Tuesday policymakers need to move carefully on further rate changes as they balance inflation and the labor market.

But restructurings often bring one-off costs and can distract management even when they aim to streamline. Investors will be looking for clarity on the pace of the overhaul and whether it changes Coca-Cola’s cost base in a meaningful way.

Macro catalysts are close. The U.S. jobs report is due on Jan. 9 and the next CPI inflation report is scheduled for Jan. 13, while the Fed’s next policy meeting runs Jan. 27-28.

Coca-Cola has not posted a date for its next results on its investor-relations events calendar; MarketWatch’s estimates page lists Feb. 17 for its next earnings report. 3

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