New York, January 11, 2026, 08:16 (ET) — Market closed.
Sandisk Corp (SNDK) shares closed Friday at $377.41, jumping 12.8% amid chatter about sharp price hikes for data-center storage chips. Western Digital climbed 6.8%, Seagate Technology rose 6.9%, and Micron gained 5.5%. Nvidia, meanwhile, saw little movement.
U.S. markets are closed for the weekend, putting the spotlight on Sandisk ahead of Monday’s open. The wager is straightforward: rising enterprise flash prices should boost profits more quickly than much of the “AI” trade.
This is crucial now since memory prices usually move in bursts, and investors want to see if the upcycle is extending from components to finished drives. Sandisk’s upcoming earnings are near enough that how investors position themselves feels like a vote on pricing power.
Tom’s Hardware picked up a note from Nomura Securities saying Sandisk is set to double prices on its high-capacity 3D NAND for enterprise SSDs this quarter. The note mentioned, “Channel checks indicate that several memory suppliers continued to push prices higher,” highlighting Sandisk’s enterprise SSD NAND could jump more than 100% quarter over quarter in Q1. 1
3D NAND is layered flash memory found in solid-state drives, with “enterprise” versions mainly destined for servers and cloud data centers—where reliability and supply weigh as heavily as price. Deals in this segment often influence pricing more broadly, though the effects can be unpredictable.
Goldman Sachs analyst James Schneider bumped Sandisk’s price target up to $320 from $280, maintaining a Buy rating. He cited “very positive” sentiment, highlighting enterprise SSD qualification gains, solid pricing momentum, and Nvidia’s recent memory controller news. 2
But here’s the rub: price talk doesn’t guarantee actual deals, and buyers can resist, postpone purchases, or turn to other vendors if quotes spike too sharply. Memory remains cyclical, and a slowdown in AI server investment would quickly challenge the narrative.
Traders are bracing for Tuesday’s U.S. consumer price index report, set to influence rate forecast and enthusiasm for high-multiple tech stocks. The Labor Department will publish December CPI at 8:30 a.m. ET on Jan. 13. 3
Sandisk’s upcoming catalyst hits on Jan. 29, when it reports fiscal second-quarter results. Investors will zero in on updates about enterprise NAND pricing, shipment momentum, and margin forecasts. 4
