London, Feb 11, 2026, 09:42 GMT — Regular session
Sage Group (SGE.L) dropped 1.9% to 829.4 pence early Wednesday in London, hitting as low as 819 pence—marking a one-year trough. Shares lost 16.4 pence from Tuesday’s close of 845.8 pence. 1
European tech stocks stumbled again, weighed down by a steep fall in France’s Dassault Systèmes. Investors, still wrestling with the same issue, questioned how the surge in quicker AI tools could shake up the established software model. 2
Some on Wall Street think the market’s taken things to an extreme. “The market is pricing in worst-case AI disruption scenarios,” JPMorgan strategists led by Dubravko Lakos-Bujas wrote. Over at Morgan Stanley, Katy Huberty called the current valuation gap “sentiment-driven, not fundamental.” 3
Sage offered a modest hint for the bulls this week: non-executive director Derek Harding picked up 10,000 shares at 8.6358 pounds on Feb. 9. That doubles his stake to 20,000 shares, factoring in holdings tied to closely associated persons. (A PDMR refers to a senior manager who must report their trades.) 4
Even so, software stocks have taken some hits. Dassault dropped roughly 20% after quarterly revenue inched up just 1%, with its new revenue growth outlook falling short of investor expectations. That triggered quick warnings from analysts: in this corner of the market, “growth disappointment” gets little slack. 5
Sage usually carries a defensive profile within the software sector, thanks to its concentration on accounting and payroll products for smaller and mid-market businesses. Still, days like this make little distinction; holders dump first, and any analysis comes after.
Holders face a straightforward risk here. Should additional software firms post weak demand figures or issue guarded outlooks, or if the market starts treating AI-related concerns as an immediate drag on earnings instead of a distant narrative, Sage may slide further—no misstep from the company itself required.
Sage’s next key event lands May 21, with H1 FY26 interim results set for release, according to its investor calendar. A Q3 FY26 trading update is on deck for July 29. 6
For now, traders are eyeing the next round of software earnings to see if they steady sentiment—or if AI worries flare up again and rattle the market.
