Adobe stock slides nearly 5% as 2026 opens; jobs report and March earnings in focus
3 January 2026
2 mins read

Adobe stock slides nearly 5% as 2026 opens; jobs report and March earnings in focus

NEW YORK, January 3, 2026, 03:49 ET — Market closed.

  • Adobe closed down 4.8% on Friday, lagging a mixed start to 2026 for U.S. stocks.
  • Software names broadly slipped as Treasury yields ticked higher and investors looked ahead to key U.S. data next week.
  • Adobe’s next scheduled catalyst is its March 12 quarterly earnings call.

Adobe (ADBE.O) fell 4.77% on Friday to close at $333.30, marking one of the sharper declines among large-cap software stocks to start 2026. Shares ranged from $331.64 to $351.12, with volume of about 5.6 million. 1

The move came in a session where Wall Street finished mixed and U.S. Treasury yields moved higher: the Dow rose 0.66% and the S&P 500 added 0.19%, while the Nasdaq slipped 0.03%, weighed by mega-cap technology shares, a Reuters market wrap showed. Value stocks — shares viewed as cheaper relative to fundamentals — outperformed growth stocks, which tend to trade more on expected future earnings. 2

Investors are now looking ahead to a busier calendar. “The market is looking for direction,” said Matthew Maley, chief market strategist at Miller Tabak, with the monthly U.S. jobs report due Jan. 9 and the consumer price index due Jan. 13. 3

Adobe’s decline tracked weakness in other software names: Intuit slid about 5%, Workday and Salesforce fell more than 4% each, and Microsoft lost about 2%.

The company’s latest catalyst was its December outlook, when Adobe forecast fiscal 2026 revenue of $25.90 billion to $26.10 billion and adjusted earnings per share of $23.30 to $23.50, as it increased monetization of its Firefly generative AI tools. CFO Dan Durn told Reuters monthly active users for its freemium offerings — free-to-use products that convert some users to paid plans — rose 35% to more than 70 million; Adobe also said it would buy Semrush for $1.9 billion and revamp reporting to highlight subscription revenue and annual recurring revenue, a subscription run-rate metric. 4

For investors, the debate is less about whether creators will use AI tools and more about how they pay for them. The stock has been sensitive to questions over whether AI features support higher prices or simply raise costs as competitors build similar tools.

At Friday’s close, Adobe sat below its 50-day moving average of $339.59 — a widely watched trend gauge — and has traded between $311.59 and $465.70 over the past year. The shares are down 18.7% over 52 weeks, versus a 15.2% rise in the S&P 500 over the same period, Yahoo Finance data show. 5

Before the next session, the next scheduled Adobe event is its Q1 fiscal 2026 earnings call on March 12 at 2 p.m. Pacific time, the company’s investor relations calendar shows. 6

Guidance and subscription metrics will be in focus, including any shift in how Adobe frames AI-driven recurring revenue and demand from enterprise and creative customers. Investors are also likely to watch for updates tied to marketing demand and the planned Semrush integration.

Technically, the $332 area has emerged as near-term support after Friday’s low, while the stock faces resistance in the $350 zone that marked the prior close and early trading range. A break either way would likely steer sentiment into the first full week of trading.

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