Baidu stock jumps nearly 15% on Kunlunxin IPO plan; what BIDU traders watch next

Baidu stock jumps nearly 15% on Kunlunxin IPO plan; what BIDU traders watch next

NEW YORK, January 3, 2026, 10:18 ET — Market closed.

  • Baidu last traded at $150.30, up 14.9% from its prior close.
  • The move followed Baidu’s plan to spin off and list AI chip unit Kunlunxin in Hong Kong.
  • Focus shifts to IPO terms, regulatory steps and Baidu’s next earnings update.

Baidu’s U.S.-listed shares last traded up 14.9% at $150.30 after the company said its AI chip unit Kunlunxin confidentially filed for a Hong Kong listing as part of a proposed spin-off. SEC

The filing matters because investors are trying to put a standalone value on scarce, China-focused AI chip assets, which have drawn fresh attention as chip supply chains fracture. Jefferies analyst Thomas Chong lifted his price target on Baidu and said the spin-off “unlocks” value, estimating Kunlunxin could be worth $16 billion to $23 billion. TipRanks

China’s push for domestic alternatives to U.S. semiconductors has also put the spotlight on local AI chip makers seeking new funding, even as U.S. export restrictions limit access to advanced chips. Reuters reported Kunlunxin was valued at about 21 billion yuan ($3 billion) in a prior fundraising round, and noted a broader pickup in Hong Kong listings in 2025. Reuters

In a Hong Kong announcement filed with U.S. regulators, Baidu said it expects the spin-off to be carried out through a “global offering” — a standard structure combining a Hong Kong public offering with a placement to institutional investors — and said Kunlunxin is expected to remain a Baidu subsidiary after the deal. SEC

Kunlunxin was built inside Baidu to supply chips for its own computing needs, and Baidu has framed the listing as a way to broaden financing channels for the unit while sharpening accountability around performance.

The rally also put Baidu back in the center of the debate around “sum-of-the-parts” valuations, where investors assign separate values to businesses inside a conglomerate rather than treating it as a single block.

Baidu cautioned that key terms are not finalized and that the proposed spin-off remains subject to approvals and other conditions, with no assurance it will happen on a set timetable. Nasdaq

Competitive pressure is also building. Domestic chip designers and AI-focused firms have been tapping capital markets, and investors have treated each listing step as a read-through on demand for China’s AI infrastructure.

Before the next U.S. session, traders will be watching whether Baidu can hold gains after a sharp one-day repricing, and whether any follow-on disclosures clarify the size, timing and ownership changes tied to the Kunlunxin offering.

The next scheduled readout for fundamentals is Baidu’s earnings, which Nasdaq’s calendar currently estimates around February 17, 2026, though companies can change dates as they finalize reporting schedules. Nasdaq

Investors typically focus on ad demand trends in Baidu’s core business, progress in monetizing AI services, and spending needs tied to chips and data centers — all of which shape how much of any “value unlock” can translate into sustained cash flow.

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