Carvana stock drops 5% to start 2026 as insider sale notices surface — what CVNA investors watch next
3 January 2026
1 min read

Carvana stock drops 5% to start 2026 as insider sale notices surface — what CVNA investors watch next

NEW YORK, Jan 3, 2026, 11:11 ET — Market closed

  • Carvana shares closed down 5.2% on Friday, the first U.S. trading session of 2026.
  • SEC filings after the bell showed two insiders proposed selling a combined 22,750 shares.
  • Next up: Friday’s U.S. jobs report and key inflation data next week.

Carvana Co (CVNA) shares closed down 5.2% at $400.25 on Friday, after trading between $390.87 and $426.90 in the first session of 2026.

The online used-car retailer joined the benchmark S&P 500 in December, a move that can broaden ownership via index funds and raise day-to-day sensitivity to headlines. 1

That matters at the start of a new year, when portfolios are being reset and momentum stocks can see sharper moves on thin flows and shifting risk appetite.

Two Form 144 notices filed after Friday’s close showed an officer, Mark Jenkins, proposed selling 12,750 shares, while BHJC Trust’s Benjamin E. Huston proposed selling 10,000 shares through Morgan Stanley Smith Barney. The filings listed an aggregate market value of about $9.6 million and said the shares were acquired on Jan. 2 through option exercises, while also referencing prior sales under Rule 10b5-1 plans. 2

Form 144 is a notice tied to SEC Rule 144 that signals intent to sell restricted or “control” stock; it does not confirm that a sale has occurred. A Rule 10b5-1 plan is a pre-arranged trading program that sets transactions in advance.

The combined 22,750 shares equal about 0.02% of the company’s outstanding stock, based on the filings.

In the used-vehicle retail complex, peers finished higher: CarMax rose 1.7% on Friday and ACV Auctions gained 3.7%, according to market data.

Across Wall Street, Charles Schwab strategist Joe Mazzola described a “buy the dip, sell the rip” trading mentality as 2026 got underway. 3

Before Monday’s session, traders will watch whether CVNA holds above Friday’s intraday low near $391 and the $400 level after the sharp reversal from the mid-$420s.

The next major macro tests for rate-sensitive consumer stocks are the U.S. jobs report due Jan. 9 and the consumer price index report due Jan. 13, both scheduled for 8:30 a.m. ET. 4

Carvana’s investor-relations calendar currently shows no upcoming events scheduled, leaving investors to watch for the timing of the company’s next earnings update and any fresh guidance on demand and margins. 5

For now, the Form 144 notices and the early-January data calendar are the near-term markers, after a stock that has shown it can move quickly on sentiment.

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