Kerrygold butter price drops in Ireland as SuperValu, Centra and Tesco join the cuts
SuperValu and Centra, both owned by Musgrave, slashed prices on Kerrygold butter on Friday, with Tesco swiftly matching the move. Ireland’s top grocers are stepping up the battle over essential items. The price for a 454g pack of Kerrygold fell to €4.99 from €5.49, while smaller packs dropped to €2.99 from €3.29. This comes despite official figures showing the national average price of butter increased by 54 cents per pound over the year to December. The timing is crucial as food inflation continues to outpace many household incomes, with butter standing out as a clear indicator of rising grocery costs. Ireland’s EU-harmonised inflation rate hit 2.6% year-on-year in January, while food prices climbed 3.9% over the past year, according to the Central Statistics Office. “Food prices … increased by 3.9% in the last 12 months,” said Anthony Dawson, statistician in the CSO Prices Division.