Diageo shares start 2026 near 52-week lows as investors hunt for a rebound
Diageo shares hovered near 1,602 pence in early 2026 trading, close to their 52-week low, with the stock down over a third since early 2025. Eight brokerages rate the FTSE 100 spirits maker a “moderate buy,” targeting 2,199 pence over 12 months. Sir Dave Lewis became CEO on Jan. 1 as investors debate the outlook for premium alcohol demand and dividend stability.