Shiseido cuts 2025 outlook to ¥52bn net loss, books ¥46.8bn Americas impairment and launches 200‑person voluntary exit
Shiseido cut its full-year forecast to a ¥52 billion net loss, citing a ¥46.8 billion goodwill impairment in its Americas business and weaker demand. The company lowered revenue guidance by ¥30 billion to ¥965 billion and announced 200 voluntary retirements in Japan. Dividend guidance remains unchanged at ¥40 per share. Nine-month net sales fell 4% to ¥693.8 billion.