Updated Sunday, Dec. 14, 2025 (markets closed). Coca-Cola (NYSE: KO) ended last week at $70.52, up about 0.7% week-over-week, as investors digested two headline catalysts: a planned CEO handoff in 2026 and last-ditch negotiations to salvage a Costa Coffee sale. With KO also heading into a dividend week and a data-heavy macro calendar that could swing rates and the U.S. dollar, the setup for the week ahead is a classic “defensive stalwart meets event risk” story. [1]
Below is a detailed, publication-ready look at Coca-Cola stock this week, the latest KO news, and the week-ahead outlook—including analyst forecasts, technical levels, and the key catalysts that could matter most into the final full trading week of 2025.
KO stock price today: where Coca-Cola shares stand heading into the week
Because today (Dec. 14) is a Sunday, the “latest” price point is Friday’s close. KO finished Dec. 12, 2025 at $70.52, with a market cap around $303 billion. [2]
This week’s tone in one sentence: KO behaved like KO—steady overall, but not immune to headline-driven dips and rebounds—ending the week slightly higher despite a leadership-change headline that briefly pushed shares lower midweek. [3]
This week in KO: the two headlines investors actually cared about
1) Coca-Cola names Henrique Braun as next CEO (effective March 31, 2026)
Coca-Cola announced that Henrique Braun, currently Chief Operating Officer, will become CEO effective March 31, 2026, while James Quincey will transition to Executive Chairman at that time. The company framed the move as continuity: Braun is a long-tenured executive with deep operating and international experience, and Quincey remains involved as chairman. [4]
From a market perspective, the near-term takeaway wasn’t “new strategy tomorrow,” but “orderly succession.” Still, the stock reaction showed that even a continuity transition can trigger short-term repositioning: KO fell about 1.6% in the session following the announcement, according to market coverage that day. [5]
Why it matters for KO stock (beyond the headline):
- Management transitions can influence how aggressively a company pursues portfolio changes (acquisitions/divestitures) and how it balances pricing vs. volume in a tougher consumer environment.
- Reuters also noted Coca-Cola’s push into zero-sugar and low-calorie offerings and expansion across categories (milk, coffee, sparkling water, energy), and highlighted that KO shares rose roughly ~63% during Quincey’s tenure—setting a high “don’t break what’s working” bar for the incoming CEO. [6]
2) “Last-ditch” talks to salvage a Costa Coffee sale (decision expected next week)
Over the weekend, Reuters reported (citing the Financial Times) that Coca-Cola is in urgent talks with private equity firm TDR Capital to try to finalize a potential Costa Coffee sale after negotiations ran into pricing disagreements. The structure under discussion could include Coca-Cola retaining a minority stake. [7]
The FT reporting adds important context: Coca-Cola bought Costa in 2018 (often cited as £3.9 billion, or about $5.1 billion) and had reportedly hoped for around £2 billion in a sale—implying a meaningful markdown versus the acquisition price. The FT also said a final decision on whether to proceed is expected next week, which makes this a live catalyst for KO shares in the Dec. 15–19 window. [8]
Why Costa is a “stock narrative” issue:
- A sale could sharpen Coca-Cola’s focus on its core, higher-margin beverage system and potentially reduce execution drag from a retail-heavy coffee chain model.
- But selling at a lower valuation can also be interpreted as an admission that the strategy didn’t meet expectations—so the market tends to watch both price and what Coca-Cola keeps (minority stake, geography carve-outs, etc.). [9]
Other notable late-week risk: “ultra-processed foods” legal scrutiny
A separate thread worth monitoring (even if it’s not an immediate earnings catalyst) is growing regulatory and legal scrutiny around health outcomes and marketing. ABC News reported that San Francisco filed a lawsuit against major “ultra-processed foods” companies—including Coca-Cola—alleging unfair and deceptive practices under California law. These cases can be slow-moving, but they can add reputational and policy risk to large consumer brands. [10]
Fundamentals check: what Coca-Cola last told investors (results + guidance)
Coca-Cola’s most recent quarterly report (Q3 2025) showed:
- Net revenues:$12.5B (reported +5%)
- Organic revenue (non-GAAP):+6%
- Global unit case volume:+1%
- Comparable EPS (non-GAAP):$0.82 [11]
More important for forward-looking KO stock discussions, the company reiterated key parts of its full-year 2025 guidance (as of that report), including:
- Organic revenue growth:5%–6%
- Comparable EPS growth: ~3% vs $2.88 in 2024
- Free cash flow (non-GAAP), excluding the fairlife contingent consideration payment:at least $9.8B (updated from $9.5B)
- Underlying effective tax rate (non-GAAP):~20.7% (updated slightly), with a note that guidance excludes potential impact from ongoing IRS litigation if the company doesn’t prevail [12]
This is the core of the bullish KO thesis in plain English: modest but dependable growth, strong cash generation, and an ability to manage pricing/mix—even when volumes aren’t roaring.
Analyst forecasts for KO: price targets, ratings, and 2026 growth expectations
Wall Street’s aggregate view still tilts optimistic, but not euphoric—typical for a mega-cap consumer staple.
Consensus price targets (what the Street thinks KO is worth in ~12 months)
Multiple data providers cluster around a ~$78–$79 12‑month target:
- MarketBeat: $79.08 average target (16 analysts), implying ~12% upside from ~$70.5 [13]
- Investing.com: average target ~$79.39 (23 analysts), with a $72–$87 range, and a “Buy” consensus (20 buy / 4 hold) [14]
- StockAnalysis: $78.15 average target (13 analysts) [15]
This week’s notable analyst note: TD Cowen’s “Best Idea for 2026”
In a Dec. 9 research recap carried by Investing.com, TD Cowen reiterated a Buy rating with an $80 price target, calling Coca-Cola its “Best Idea for 2026.” TD Cowen’s model (as summarized there) looks for ~5% organic sales growth and ~8% EPS growth in 2026, driven by volume, pricing power, and a potentially improving FX backdrop. [16]
The same recap referenced other firms’ targets and EPS estimates (e.g., mentions of $80–$82 targets and 2025/2026 EPS estimates around $3.00 / $3.23 in at least one case). Treat those as directional rather than definitive—analyst models differ, and the cleanest “consensus” signal is still the mid/high‑$70s target cluster. [17]
Technical analysis: key KO levels heading into Dec. 15–19
KO is not typically a “day trader’s playground,” but technical levels still matter—especially when macro volatility rises.
As of Dec. 13 technical readings published by TipRanks (based on recent price action around $70.52):
- RSI (14): ~51.6 (Neutral)
- 20‑day EMA: ~70.44 (price slightly above)
- 50‑day EMA: ~69.67 (price above)
- Pivot framework highlights a pivot near ~70.27, with nearby support ~69.53 and resistance ~71.43 (classic pivots). [18]
How traders often interpret this setup:
- A clean break above the low‑$71s zone can shift attention toward the upper end of the recent range.
- Losing the ~$69.5 area can pull KO back into a more defensive, “buy the dip for yield” posture—especially if bond yields jump on economic data.
(Technical indicators don’t predict fundamentals. They mostly predict where humans will argue loudly on the internet.)
Dividend watch: KO heads into a shareholder-friendly week
Coca-Cola remains a cornerstone “income + stability” name. Data sources tracking KO indicate:
- Dividend yield: ~2.9%
- Quarterly dividend:$0.51 (annualized $2.04)
- Ex-dividend date:Dec. 1, 2025
- Payment date:Dec. 15, 2025 [19]
For week-ahead trading, dividend mechanics don’t usually move the price by themselves (the market prices them in), but they do influence:
- short-term positioning by dividend-focused funds,
- the “rotation bid” into defensives when macro uncertainty rises.
Week ahead for Coca-Cola stock: the catalysts to watch (Dec. 15–19, 2025)
1) Costa Coffee sale headlines could hit any day
The Costa situation is the KO-specific “could move the tape” item. Reporting suggests Coca-Cola’s board-level decision point is next week, and any leaked direction (deal saved vs. talks collapse vs. revised structure) could drive a quick sentiment shift. [20]
2) Macro data: rates and the dollar can matter more than you’d expect for KO
Consumer staples often trade as “bond-proxy” equities: when yields fall, stable cash flows look more attractive; when yields rise, the market sometimes demands a higher earnings yield (lower P/E).
The U.S. calendar next week is unusually important because multiple releases were delayed after a government shutdown, meaning more data may hit in a tighter window. Key scheduled releases include:
- Tue, Dec. 16:Employment Situation for November 2025 (BLS schedule) [21]
- Thu, Dec. 18:Consumer Price Index (CPI) for November 2025 (and Real Earnings) [22]
Meanwhile, the broader market backdrop is still absorbing the Fed’s quarter-point rate cut delivered on Dec. 10, which pushed major indexes higher and shaped expectations for 2026. [23]
3) Dividend payment hits Monday
KO’s dividend is scheduled for Dec. 15, which matters most for holders’ total return and for income strategies rebalancing into year-end. [24]
KO stock forecast scenarios: how the week could plausibly play out
Because we’re dealing with a defensive mega-cap, the “likely” outcomes are usually boring—but the catalysts give us three clean scenarios:
Base case (most probable): KO trades range-bound around the high‑$69s to low‑$71s as markets react to jobs/CPI and wait for clarity on Costa. Dividend payment provides a psychological “floor,” but not an actual one. [25]
Bull case: Costa deal progresses with a structure investors like (reasonable valuation, Coca-Cola keeps optionality via a minority stake), while macro data keeps yields contained—supporting a push above nearby resistance levels. [26]
Bear case: Costa talks collapse publicly or imply a steeper valuation hit than expected, and/or macro data drives yields higher and strengthens the dollar—reviving FX headwind worries for globally exposed consumer brands. [27]
Bottom line: Coca-Cola stock enters the week as “steady”… but not “sleepy”
At ~$70.5, KO is doing what long-duration consumer staples do best: offering a blend of cash flow, brand-driven pricing power, and a dividend, with a market profile that tends to look better when uncertainty rises. [28]
But next week isn’t a typical quiet stretch. Between (1) a potentially decisive Costa Coffee development, (2) key jobs and inflation releases that can swing yields, and (3) a dividend payment hitting Monday, Coca-Cola stock has more near-term “stuff that can happen” than its calm reputation suggests. [29]
References
1. fintel.io, 2. fintel.io, 3. fintel.io, 4. investors.coca-colacompany.com, 5. www.investopedia.com, 6. www.reuters.com, 7. www.reuters.com, 8. www.ft.com, 9. www.ft.com, 10. abcnews.go.com, 11. investors.coca-colacompany.com, 12. investors.coca-colacompany.com, 13. www.marketbeat.com, 14. www.investing.com, 15. stockanalysis.com, 16. www.investing.com, 17. www.investing.com, 18. www.tipranks.com, 19. fintel.io, 20. www.ft.com, 21. www.bls.gov, 22. www.bls.gov, 23. www.marketwatch.com, 24. www.marketbeat.com, 25. www.tipranks.com, 26. www.ft.com, 27. www.reuters.com, 28. fintel.io, 29. www.ft.com


