New York, January 28, 2026, 20:44 EST — The market has closed.
- COIN dropped for a seventh session in a row, slipping further in late trading
- The UK ad watchdog has banned a Coinbase campaign linked to cost-of-living messaging
- Traders are sizing up the Fed’s hold on rates as Coinbase prepares to report earnings on Feb. 12
Coinbase Global (COIN.O) slipped for the seventh session in a row on Wednesday, ending down 0.7% at $209.43. After-hours trading showed a further decline of roughly 0.3%. 1
This run matters since Coinbase remains heavily dependent on crypto trading activity. Bitcoin’s moves can quickly shift trading volumes and fees, with the stock often magnifying those swings.
The timing couldn’t be more awkward. Regulators remain focused on the sector, and interest rates aren’t settling down either, leaving investors to navigate multiple challenges simultaneously.
The Federal Reserve kept the federal funds rate steady between 3.5% and 3.75%, noting that inflation is still “somewhat elevated.” Two officials broke with the majority, favoring a 25 basis point rate cut. 2
Bitcoin hovered near $88,900, finding some footing after slipping over the past few days. Traders remain focused on rate outlooks and the dollar’s moves as key factors shaping crypto prices in the short term. 3
Britain’s Advertising Standards Authority has banned a Coinbase ad campaign it claimed implied crypto could ease cost-of-living struggles, while minimizing the risks involved. Coinbase pushed back, saying it “fundamentally” disagreed with the regulator’s take and insisted the ads weren’t intended to present “simplistic solutions.” 4
In Washington, the industry-backed political group Fairshake reported having over $193 million in cash available ahead of the 2026 midterms, boosted by a $25 million donation from Coinbase. “The time is now to protect consumers,” said spokesperson Josh Vlasto, as discussions drag on over a “market structure” bill aimed at deciding whether the SEC or CFTC will regulate major segments of crypto. 5
Coinbase highlighted its security efforts as well. Together with Crypto ISAC, it rolled out an expanded automated system to share certain high-confidence threat indicators with trusted members—carefully excluding any customer information. “Threat actors move fast, and defenders have to move faster,” said Crypto ISAC executive director Justine Bone. 6
Coinbase has been pushing to diversify its revenue streams beyond trading, adding subscriptions and services like custody. Stablecoins — tokens meant to maintain a steady value, usually tied to the U.S. dollar — are gaining importance, though they remain at the heart of regulatory debates.
The downside remains clear. A further drop in bitcoin could dampen volumes once more, and stricter marketing regulations in key markets threaten to slow new-user growth and push compliance costs higher.
Coinbase will report its Q4 and full-year 2025 earnings on Feb. 12 after the market closes, followed by a webcast the same day. This event marks the next key catalyst for COIN traders as February kicks off. 7
