- New GLP-1 “microdose” program: Telehealth company Hims & Hers (NYSE: HIMS) announced on Oct 29, 2025 that it will begin offering clinician-supervised compounded GLP-1 microdosing plans to address metabolic health beyond BMI [1] [2]. The plans use ultra-low doses of semaglutide (same as Ozempic/Wegovy) tailored to patients with risk factors like sleep apnea or high blood pressure [3].
- Program details: Hims’ doctors tout emerging research that GLP-1 drugs lower inflammation markers independent of weight loss, and see microdosing as a way to “minimize side effects” and improve adherence [4] [5]. The six-month microdose package will cost $1,200 upfront [6], matching Hims’ existing compounded GLP-1 offerings. (By comparison, Novo Nordisk’s Wegovy is over $900/month retail.) All dispensed drugs require prescription and come from licensed pharmacies, though Hims notes these compounds “are not reviewed for safety or efficacy by the FDA” [7].
- Expert views – cautious balance: Hims’ medical lead stresses microdosing is “early-stage” but promising [8]. However, independent experts warn evidence is lacking. Endocrinologists emphasize that microdosing is not FDA-approved and safety data are scarce. For example, one obesity specialist notes that giving smaller GLP-1 doses can still cause side effects (nausea, gut issues, etc.) and that compounded formulations carry unknown risks [9]. A Hackensack Meridian endocrinologist bluntly states safety “is unknown” without formal studies [10]. Others echo that microdosing might work for maintenance or minor weight goals, but “it may not be as effective” as full doses for major weight loss [11]. Nutrition experts caution patients to vet sources carefully, since compounded semaglutide isn’t FDA-tested [12] [13].
- Regulatory context: In early 2025 the FDA ended the Ozempic/Wegovy shortage and told compounders (like Hims) to stop copying GLP-1 injectables [14]. Hims had been a big seller of such “copycat” weight-loss shots ($199/month vs brand $900) [15], but the company said it would phase those out after FDA’s update [16]. Instead, Hims pivoted to a new partnership with Novo Nordisk to bundle brand Wegovy via its platform (at $599/month total) [17]. Now, Hims’ microdosing uses compounded semaglutide at lower doses – a legal gray zone that regulators are monitoring. Notably, Hims’ press release explicitly warns: “Compounded drug products are not approved or evaluated for safety… by the FDA” [18]. This reflects broader warnings (FDA and medical groups have flagged counterfeit/compounded GLP-1 risks) [19] [20].
- Stock reaction & market: HIMS stock (~$45 as of early Nov. 2025) is volatile but up about +87% year-to-date [21]. A late-Oct bump (+2–3%) followed news that JPMorgan bought up ~17.8M shares (~8.1% of HIMS) [22]. However, the stock had slipped ~20% in October amid CEO share sales (Andrew Dudum sold ~$11M, per SEC filings [23]) and regulatory uncertainty. Wall Street consensus is cautious: analysts rate HIMS a Hold (8 holds, 2 buys, 2 sells) [24] with an average price target ~$49.75 (≈9% above current) [25]. After Q2’s growth slowdown, Q3 ’25 estimates foresee ~$580 million revenue (+40% YoY) and ~$0.09 EPS [26]. The options market is braced for a ~15% stock swing around the Nov 3 earnings release [27] [28].
- Broader strategy: Beyond weight loss, Hims has been rapidly expanding its telehealth offerings. In late 2025 it launched a women’s menopause/perimenopause specialty (aiming for $1 billion Hers revenue by 2026) [29], and a men’s health category with new branded oral testosterone (KYZATREX®) and compounded hormone therapies [30] [31]. CEO Dudum emphasizes “access and affordability” across these initiatives. Hims also continues a weight-loss collaboration with Novo Nordisk (Wegovy bundles) [32] and claims 2.4M subscribers globally.
Analyst outlook & forecast: Long-term, analysts model robust growth. For example, one financial model projects ~18% revenue CAGR: ~$3.3 billion in sales by 2028 and ~$261 million net income [33]. Another estimate sees revenue rising from ~$2.35 B in 2025 to ~$3.34 B by 2027 [34], and free cash flow turning positive in 2025 [35]. These forecasts assume continued momentum in weight-loss/metabolic services plus gains in new verticals. Yet many investors note the high valuation (HIMS trades near ~$45 with market cap in the billions) and regulatory/legal risks. Community “fair value” estimates vary widely (some as low as $41) due to uncertainty [36]. Key analysts (TD Cowen, KeyBanc) maintain Holds in light of decelerating growth and competition, though they acknowledge solid subscription volumes and expanding offerings [37].
Bottom line: Hims & Hers is front-running the latest GLP-1 craze by marketing a “microdose” treatment, betting it can carve out a niche in preventive metabolic care [38] [39]. Medical experts see both potential (earlier intervention, fewer side effects) and pitfalls (lack of data, safety unknown) [40] [41]. Investors will be watching its Nov. 3 earnings for any sign that these new services boost subscriber growth or cross-selling, against a backdrop of intense industry competition (Lilly/Novo, other telehealth, insurance pressures). With consensus targets only modestly above current levels [42], the stock’s future hinges on execution across weight loss, men’s and women’s health, and how regulators treat compounded GLP-1 therapies. In Dr. Primack’s words: “microdosing is an important step for metabolic health,” but analysts and FDA observers alike urge caution until real-world outcomes emerge [43] [44].
Sources: Hims & Hers press release [45] [46]; TipRanks analysis [47] [48]; SimplyWallSt data [49] [50]; Financial Press (Economic Times, Business Insider) [51] [52]; Fox News health reports [53]; Medical News Today [54] [55]; Sherwood News (investor news) [56].
References
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