Summary: Netflix shares edged higher today as investors weighed the approaching 10‑for‑1 stock split, a fresh teaser for the final season of Stranger Things, and the streaming debut of Guillermo del Toro’s Frankenstein. Headlines also included the cancellation of the Jake Paul–Gervonta Davis fight, while this week’s ad‑business update kept attention on Netflix’s expanding live and advertising ambitions. [1]
Key Takeaways (Nov 7, 2025)
- NFLX price (intraday): $1,102.04, up 0.46% as of 20:11 UTC; intraday range $1,087.62–$1,108.10.
- Stock split timeline: Record date Nov 10; distribution of additional shares after close Nov 14; split‑adjusted trading begins Nov 17. [2]
- Content catalysts today: Netflix dropped the opening five minutes of Stranger Things 5 and premiered del Toro’s Frankenstein on the service. [3]
- Live sports/entertainment: The Nov 14 Jake Paul vs. Gervonta Davis boxing event was canceled this week; Netflix and MVP say a Paul‑headlined event is still planned for later in 2025. [4]
- Ad business update (this week): Netflix introduced a new “monthly active viewers” metric and said ads now reach 190 million people globally; dynamic ad insertion is expanding for live programming. [5]
Netflix Stock Price Today (Nov 7, 2025)
Netflix (NASDAQ: NFLX) traded at $1,102.04, up 0.46% on the day, with an intraday high of $1,108.10 and low of $1,087.62. Today’s open was $1,093.06, with volume around 2.63 million shares as of 20:11 UTC. Price action was relatively steady ahead of next week’s stock‑split record date.
What’s Moving the Stock
1) 10‑for‑1 Stock Split Nears
Netflix’s board approved a ten‑for‑one forward stock split. Shareholders of record at the close Monday, Nov 10 receive nine additional shares after the close Friday, Nov 14; split‑adjusted trading begins Monday, Nov 17. The company said the split is intended to make shares more accessible, particularly for employees participating in stock option programs. [6]
Why it matters: Stock splits don’t change fundamentals but often increase retail participation and liquidity heading into and following the effective date. The clear timetable gives traders near‑term catalysts across Nov 10, Nov 14, and Nov 17. [7]
2) Stranger Things 5 Teaser Lands
This morning, Netflix released the opening five minutes of the final season of Stranger Things, stoking significant social buzz ahead of the multi‑part season rollout later this month and through the holidays. [8]
Why it matters: Franchise tentpoles are proven engagement drivers that can lift time‑spent and ad inventory for the “Standard with Ads” tier as the season rolls out. [9]
3) del Toro’s Frankenstein Premieres on Netflix
Guillermo del Toro’s Frankenstein—headlined by Oscar Isaac—arrived on the service today as part of Netflix’s November slate. The platform’s official “New This Week” page lists the title among multiple Nov 7 drops. [10]
Why it matters: Prestige film debuts can drive viewership spikes over opening weekend and broaden Netflix’s awards‑season footprint, supporting subscriber engagement into year‑end. [11]
4) Jake Paul vs. Gervonta Davis Canceled
Most Valuable Promotions and Netflix canceled the Nov 14 fight following legal allegations involving Davis. Netflix says it still intends to host a Paul‑headlined event on the service later in 2025; details to follow. [12]
Why it matters: The cancellation removes a near‑term live‑event spike but does not alter Netflix’s broader live‑content push, which includes NFL Christmas programming and expanding dynamic ad insertion for live streams. [13]
5) Ads Business: 190M Viewers, New Metric
On Nov 5, Netflix introduced a viewer‑based ad metric and said ads now reach 190 million monthly active viewers worldwide. It also highlighted the rollout of dynamic ad insertion across key markets for upcoming live events. [14]
Why it matters: A people‑based metric could make Netflix’s inventory more comparable to TV and YouTube, aiding media‑buyer adoption and supporting long‑term ARPU growth. [15]
Street Context & Valuation
- Analyst consensus: Aggregators show a 12‑month average target near $1,340 (high ~$1,600; low ~$720) across ~40–45 analysts, implying modest upside from today’s levels. Ratings skew to “Buy/Outperform.” [16]
- Recent volatility: Shares slid in late October after quarterly guidance underwhelmed, reminding investors that content wins must translate to earnings leverage; the stock has since stabilized into the split window. [17]
What to Watch Next
- Split mechanics:
- Nov 10 — Record date
- Nov 14 (after close) — Distribution of additional shares
- Nov 17 (open) — Split‑adjusted trading begins
Monitor liquidity/retail flows as the new share price takes effect. [18]
- Holiday content cycle:
- Ads & live programming:
- Impact of the new ad viewer metric on sell‑through and CPMs; progress of dynamic ad insertion for live events (including NFL programming). [21]
Bottom Line
On Nov 7, 2025, Netflix stock traded slightly higher into next week’s 10‑for‑1 split while content and advertising headlines dominated the story: a Stranger Things 5 teaser to juice fandom, Frankenstein landing on‑platform, and a canceled boxing event that doesn’t derail Netflix’s broader live‑content ambitions. With the split‑adjusted trading set for Nov 17, investors will be watching whether fresh engagement and ad signals can sustain momentum into the holiday slate. [22]
This article is for information only and is not investment advice. Verify prices and market data before trading.
References
1. www.prnewswire.com, 2. www.prnewswire.com, 3. www.theguardian.com, 4. variety.com, 5. www.reuters.com, 6. www.prnewswire.com, 7. www.prnewswire.com, 8. www.theguardian.com, 9. www.reuters.com, 10. www.netflix.com, 11. www.netflix.com, 12. variety.com, 13. www.reuters.com, 14. www.reuters.com, 15. www.reuters.com, 16. www.marketbeat.com, 17. www.reuters.com, 18. www.prnewswire.com, 19. www.theguardian.com, 20. www.netflix.com, 21. www.reuters.com, 22. www.prnewswire.com
