New York, Jan 10, 2026, 09:09 EST — Market closed
- SanDisk shares remained volatile heading into the weekend as traders digested fresh chatter around enterprise NAND pricing.
- Memory and storage stocks edged up, holding the spotlight after a volatile week in the sector.
- Investors await confirmation on pricing and margins in the company’s upcoming earnings report.
SanDisk Corp (SNDK.O) shares jumped 12.8% to $377.41 in late Friday trading, following a report suggesting enterprise flash-memory prices could climb further. Nomura Securities highlighted that SanDisk’s NAND for enterprise SSDs might surge over 100% quarter on quarter in the March quarter, Tom’s Hardware reported. The stock fluctuated between $330.96 and $383.76 during the session.
Why this matters now: NAND flash, the memory chip used in solid-state drives (SSDs), can shift profits quickly through contract pricing changes. A shift in enterprise pricing would directly impact a key thesis for the stock — that limited supply is handing storage manufacturers leverage amid rising AI data-center demand.
Enterprise contracts usually get hashed out before shipments start, meaning changes in pricing discussions can impact the share price well before they affect revenue. “Quarter over quarter” refers to a comparison with the previous three-month period.
Other storage and memory stocks climbed Friday. Western Digital (WDC.O) surged 6.8%, Seagate Technology (STX.O) rose 6.9%, and Micron Technology (MU.O) gained 5.5%. The wider market ended on a high note, with the S&P 500 hitting a record. This came despite a weaker U.S. jobs report, which failed to dent hopes for rate cuts.
SanDisk dropped 5.4% on Thursday as investors cooled off on certain AI-related stocks following a strong rally earlier this year. “While AI is still hot, there are going to be winners and losers,” noted Art Hogan, chief market strategist at B. Riley Wealth.
The pricing narrative still hinges on channel checks and tight supply conditions. If major cloud buyers resist current terms, or competitors increase production more rapidly than anticipated, price gains could slip and inventories pile up. Memory markets run in cycles, and momentum-driven trades often reverse fast.
U.S. markets are closed for the weekend, leaving traders to see if Friday’s gains stick on Monday.
SanDisk’s fiscal second-quarter results and conference call on Jan. 29 stand as the next major catalyst. Investors are keen to hear if enterprise SSD demand remains steady and whether increased contract prices are reflected in the company’s guidance.
