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Delta’s Focus-City Gambit Pays Off: $2B Amex Windfall & SkyMiles Surge – Is the Stock Set to Soar?

Delta’s Focus-City Gambit Pays Off: $2B Amex Windfall & SkyMiles Surge – Is the Stock Set to Soar?

Delta’s strategy of blending its network with loyalty marketing is drawing notice. Hauenstein’s focus-city approach—linking route planning with credit-card growth—reflects a “full reengineering” of how to maximize revenue, beyond just flying passengers theairlineobserver.com thriftytraveler.com. As Reuters observes, Delta’s exposure to
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