Volkswagen’s Bold Gambit: Used-Car Boom & Rental Push to Revive Profits (Plus One Driver’s Harrowing Pond Rescue!)
In summary, Volkswagen is doubling down on used-car and rental strategies to bolster revenues amid a tough market. Its finance arm is aggressively marketing pre-owned vehicles (a proven profit center) and expanding mobility offerings through partners like Europcar. At the same time, VW must navigate industry challenges – from chip shortages to collapsing used-EV values and fierce competition from Chinese automakers. Investors are watching closely: VW’s stock has been weak, but some technical charts hint at a bounce, and analysts remain cautiously optimistic that core sales and cost cuts will underpin a moderate profit rebound into 2025 reuters.com stockinvest.us. As
