Cyber Monday 2025 Deals Live Now: Best Early Offers From Amazon, Walmart, Target, Apple, Dyson, Hoka and More

Cyber Monday 2025 doesn’t technically start until Monday, December 1, but as of Sunday, November 30, you’re already in the thick of it.

Retailers have quietly flipped their banners from “Black Friday” to “Cyber Monday,” live blogs at Mashable, Yahoo Life, Rolling Stone and Wirecutter are updating in real time, and most of the heavyweight deals people normally wait for are already live.

If you’re trying to decide whether to buy now or wait until tomorrow, here’s a data‑driven, editor‑curated look at today’s Cyber Monday 2025 landscape: the forecasts, the biggest retailer sales, and the product categories that shopping editors keep circling in their “best deals” lists.

Cyber Monday 2025 by the Numbers: Record Spending, Slower Growth

The 2025 holiday season is on track to be the first quarter‑trillion‑dollar online shopping season in the U.S.

Adobe forecasts U.S. online holiday sales of $253.4 billion (Nov. 1–Dec. 31), up 5.3% year over year. ^[1]
Cyber Week (Thanksgiving through Cyber Monday) alone is expected to generate $43.7 billion, up 6.3% year over year. ^[2]
Cyber Monday 2025 is still the biggest single online shopping day of the year, projected to hit $14.2 billion in U.S. e‑commerce, a 6.3% jump from 2024. ^[3]

Early numbers from Black Friday reinforce that trajectory:

U.S. shoppers spent a record $11.8 billion online on Black Friday, up from $10.8 billion last year, according to Adobe. ^[4]
Adobe expects spending to continue climbing through the weekend, culminating in that $14.2 billion Cyber Monday peak. ^[5]

A few key trends shape how Cyber Monday deals look in 2025:

Mobile dominates: Adobe expects 56%+ of online holiday spend to come from phones, up sharply from just 40% in 2020. ^[6]
Buy Now, Pay Later (BNPL) keeps growing: BNPL is projected to drive $20.2 billion in holiday online spend, with more than $1 billion on Cyber Monday alone. ^[7]
Discounts remain deep but targeted: Electronics discounts are forecast to peak around 28–30% off, toys around 27%, with apparel and TVs in the mid‑20% range. ^[8]
Shoppers are intentional, not impulsive: Analysis of Cyber Monday 2024 across the U.S. and Europe shows average order values slipping slightly as shoppers buy fewer, more carefully chosen items while hunting for value. ^[9]

Bottom line: Cyber Monday is still huge, but growth is less explosive than in the pandemic years. That’s why retailers are stretching promotions across an entire week and leaning heavily on AI tools and loyalty perks to stand out.

Cyber Week Is the New Cyber Monday

For 2025, “Cyber Monday” has basically melted into an elongated Cyber Week:

The Cyber Monday sales window has expanded into a full week of online deals, with many Black Friday prices simply rolling forward and new promos layered on top. ^[10]
Some retailers launched Cyber Monday events as early as November 20, and many are running straight through December 1. ^[11]

Coverage from outlets like the Economic Times and Times of India explicitly frames Cyber Monday 2025 as a second chance to snag tech, electronics and home deals, with Black Friday pricing often sticking around while new markdowns drop to clear inventory. ^[12]

That dynamic matches what the big deal roundups are seeing: Mashable’s live blog, Yahoo Life’s “Cyber Monday 2025 deals are live” hub, Rolling Stone’s best deals guide, and Wirecutter’s Cyber Monday picks are all treating this weekend as part of the same continuous sale, not a separate event. ^[13]

Where the Biggest Cyber Monday 2025 Deals Are Right Now

Amazon: Tech, Toys, Fashion and Hidden Outlet Steals

Amazon’s Black Friday + Cyber Monday event runs through December 1, with steep promotions across almost every category: ^[14]

Up to 50% off big‑name tech (JBL, Canon, Bose)
About 40% off floor care brands like BISSELL, iRobot and Dyson
Up to 50% off kitchen staples from Ninja, Vitamix, Staub and Nespresso
Up to 40% off major toy brands and 30% off select makeup and beauty

On top of the main sale, editor‑curated lists are highlighting where the real standouts are:

A People Shopping feature picks 25 of the best Cyber Monday deals across Apple, Ugg, Coach, Lululemon, Spanx and more, including rare markdowns on AirPods, Hoka sneakers and celebrity‑loved loungewear. ^[15]
Real Simple points to Amazon’s secret Overstock Outlet, where Cyber Monday fashion deals on brands like Coach, Levi’s, New Balance, Michael Kors and Skechers are hitting up to 82% off, especially on bras, jeans, boots and winter layers. ^[16]
SFGate’s live Cyber Monday deals page surfaces some of the biggest price cuts of the year on Apple products, Breville espresso machines, portable power stations, beauty items, water bottles, vacuums and smart home gear. ^[17]

Across those lists, a few Amazon Cyber Monday 2025 themes keep repeating:

Apple hardware at or near all‑time low prices (AirPods 4, AirPods Pro 3, iPads, MacBook Air) ^[18]
Robot vacuums and floor care from Dyson, iRobot, Shark and Eufy
Kitchen heroes like Ninja air fryers, high‑end blenders and espresso machines
Comfort‑first fashion: sherpa jackets, wide‑leg trousers, wireless bras, cushioned sneakers and cozy loungewear sets ^[19]

Walmart: Furniture, Sports Gear and Kids’ Gifts

Walmart’s main online Cyber Monday sale lands on December 1, with early access for Walmart+ members starting 7 p.m. ET on November 30. ^[20]

The Economic Times’ breakdown highlights:

Home and furniture, including celebrity‑branded lines, discounted around 30%
Deals on sports gear (like discounted golf club sets), kids’ electric drum kits and big‑ticket outdoor and tool bundles with 30–40% off
Jewelry, watches and accessories at sizable markdowns

Taken together with broader Cyber Monday data, Walmart remains a go‑to for family gifts and big home purchasesrather than just small gadgets. ^[21]

Target: Deep Discounts Meets AI‑Powered Shopping

Target is turning Cyber Monday into a “tech‑forward” event this year:

The sale runs from 3 a.m. ET Sunday, Nov. 30 through Monday, Dec. 1, with up to 60% off thousands of items online and in the app. ^[22]
Target says shoppers can now complete an end‑to‑end Target shopping trip directly inside ChatGPT, layering AI recommendations on top of existing deals. ^[23]

Discounts heavily overlap with what deal editors are recommending elsewhere:

Up to 50% off clothing and shoes (Champion, Crocs and more), plus large markdowns on fashion basics and loungewear. ^[24]
Tech deals on Bose, Sony, Beats, Meta Quest headsets and up to $200 off select Apple devices. ^[25]
Strong offers on small appliances and cookware, with extra stacking coupons on brands like Ninja and Cuisinart. ^[26]

Target will also run its much‑loved 10% off gift card promo on December 6–7, but that’s just beyond the Cyber Monday window. ^[27]

Best Buy: TVs, Laptops and Gaming Gear

Best Buy is branding its promotion as a “Cyber Sunday and Monday” sale, focusing almost entirely on tech: ^[28]

Up to 63% off select Lenovo and HP Chromebooks
Around 24% off AirPods and MacBooks
Up to 55% off major TV brands like Samsung and TCL

That aligns with broader Cyber Monday trends: electronics and computers are forecast to see some of the deepest average discounts of the season, and they continue to dominate Cyber Monday’s category mix worldwide. ^[29]

Macy’s, Kohl’s and Department‑Store Deals

While Amazon and Walmart grab headlines, legacy department stores are also using Cyber Monday to clear inventory:

Macy’s is running an online‑only Cyber Monday sale with 60–70% off select bedding, 60% off bath linens, around 40% off Levi’s denim, and big cuts on fragrances, handbags and shoes. ^[30]
Kohl’s Cyber Days (Sunday and Monday) bring the classic $15 in Kohl’s Cash for every $50 spent, with additional discounts on Sephora at Kohl’s and a nationwide sweepstakes running through Christmas. ^[31]

For shoppers who like stacking coupons, store cash and sale pricing, these department‑store‑style promos can out‑save a straightforward percentage discount.

What Deal Experts Are Highlighting: Patterns Across the Big Guides

Even though full text from Mashable, Yahoo’s primary Cyber Monday hub, Rolling Stone and Wirecutter isn’t always accessible behind paywalls, related editor roundups from People, Real Simple, SFGate, InStyle, The Strategist, Food & Wine, Allrecipes and others paint a remarkably consistent picture of what’s “worth buying” this year.

Fashion and Sneakers: Ugg, Hoka, Levi’s and Quiet Luxury Basics

People’s “25 best Cyber Monday deals” list leans heavily into fashion and comfort: Ugg boots, Hoka sneakers, Levi’s wide‑leg denim, Vuori leggings and a mix of Spanx and Lululemon athleisure pieces, plus Coach crossbodies, all at meaningful discounts. ^[32]
InStyle’s editor‑tested Cyber Monday guide singles out jeans, boots, bras and loungewear from brands like Levi’s, Madewell, Sam Edelman and Gap, often under the $50–$120 mark after discounts. ^[33]
Real Simple’s Amazon Outlet piece shows some of the best percentage‑off deals anywhere—wireless bras, work pants, sherpa jackets, boots and totes from Coach, New Balance and Lands’ End at up to 80%+ off list price. ^[34]

Other coverage, including Yahoo Life’s dedicated Hoka shoe pages, reinforces that running shoes, walking sneakers and everyday boots are one of the hottest Cyber Monday 2025 categories, especially when they rarely go on sale at this depth. ^[35]

Home, Kitchen and Everyday Essentials

If you’ve been waiting for the right time to upgrade your kitchen or stock up on “boring but essential” items, Cyber Monday 2025 is built for you:

Food & Wine spotlights rare discounts at Williams Sonoma, with up to 60% off brands like Le Creuset, Staub, All‑Clad, KitchenAid and Breville—Dutch ovens, stand mixers, high‑end skillets and even nugget ice makers are all on the list. ^[36]
Allrecipes’ Cyber Monday story features cook‑loved tools like Cosori air fryers, Keurig coffee makers, Wüsthof knives, milk frothers, mini processors and zesters—mostly in the under‑$100 range after discounts. ^[37]
Wirecutter’s own Cyber Monday essentials, summarized by partner coverage, highlight everyday items—insulated mugs, dish racks, tumblers, razors, toothbrushes and basic apparel—that are on sale and tested to last. ^[38]
SFGate’s live list adds portable power stations, pet supplies, home security gear and countertop appliances to the mix, alongside the usual TVs and headphones. ^[39]

The overarching pattern: editors are pushing shoppers toward long‑term value purchases—items you’ll use daily or for years, not just impulse novelty buys.

Vacuums and Floorcare

The vacuum category is quietly one of Cyber Monday’s biggest winners:

The Strategist calls out Cyber Monday 2025 as a high‑point for vacuum pricing, with cordless, corded, handheld and robot models from Dyson, Miele, Shark, Sebo, Eufy and Roborock at or near all‑time lows. ^[40]
Other deal hubs echo that robot vacuums, wet‑dry cleaners and specialty upholstery machines (think Bissell Little Green and similar) are seeing steep price cuts, especially at Amazon, Walmart and Best Buy. ^[41]

If you’ve been waiting on a premium vacuum, Cyber Monday is arguably better than Black Friday in this category, both in depth of discount and breadth of choice.

Streaming and Digital Subscriptions

Cyber Monday has also become a major event for streaming deals, many of which are live today and end tomorrow night:

A widely reported Disney+ / Hulu bundle offer brings both ad‑supported services down to $4.99 per month for 12 months, saving roughly $100 over standard pricing. ^[42]
TechRadar’s live Cyber Monday streaming guide and coverage from outlets like The Verge and Business Insider highlight deep cuts on HBO Max, Paramount+, Apple TV+, Starz, AMC+ and Prime Video add‑ons, often around 60%+ off for multi‑month or annual plans. ^[43]

If you’re comfortable juggling subscriptions, locking in one of these year‑long promos now may hedge against the next round of price hikes many analysts expect in 2026. ^[44]

Best Cyber Monday 2025 Deals by Category (As of Nov. 30)

Given everything editors and analysts are seeing this weekend, here’s where the strongest Cyber Monday value tends to cluster.

1. Tech and Electronics

Electronics and computers are forecast to have some of the most aggressive discounts of Cyber Week, with average markdowns in the low‑ to mid‑20% range and many individual products going much deeper. ^[45]
Standout deal types across Amazon, Best Buy, Target and Walmart include:
- Apple devices (AirPods 4 and Pro 3, Watch, iPad, MacBook Air) at or near their lowest prices to date ^[46]
- 4K and OLED TVs from TCL, Samsung, Sony and Roku‑powered brands with up to 50%+ off list price
- Gaming consoles, accessories and PC laptops from Microsoft, Asus, Lenovo, Razer and more at sizeable discounts, often with bundled games or gift cards ^[47]
- Smart home devices (Ring, Nest doorbells, smart lights, smart plugs) discounted in the 20–40% range

Given inventory constraints and dynamic pricing, tech deals are the ones most likely to sell out or bounce back upafter Monday night.

2. Home, Kitchen and Appliances

Cyber Monday remains a prime time to upgrade your kitchen or coffee setup:

Premium cookware and cookware sets from Le Creuset, Staub, All‑Clad and others are up to 50–60% off at retailers like Williams Sonoma. ^[48]
Countertop appliances—stand mixers, espresso machines, air fryers, blenders—are showing some of their best pricing of the year across Amazon, Target and specialty retailers. ^[49]
Tools like dish racks, tumblers, coffee mugs, razors, toothbrushes and storage containers are often flagged by Wirecutter and other experts as “boring but essential” items worth stocking up on while they’re discounted. ^[50]

NielsenIQ’s 2024 analysis found small domestic appliances (air fryers, vacuums, etc.) massively outperformed typical weeks during Cyber Monday, a pattern likely repeating as shoppers gravitate toward items that make daily life easier. ^[51]

3. Fashion, Footwear and Accessories

If you’re shopping for your wardrobe (or giving “wearable” gifts), Cyber Monday 2025 is heavy on:

Everyday denim and trousers (Levi’s, Lee, Madewell, wide‑leg silhouettes) at 30–50% off
Winter outerwear and knitwear under $100 from mainstream brands, with steeper cuts at Amazon’s Outlet and mid‑tier fashion brands’ own sites ^[52]
Comfy sneakers and running shoes from Hoka, New Balance, Brooks and others, which multiple deal roundups note as some of the most in‑demand items this year. ^[53]
Designer‑adjacent accessories (Coach and DKNY bags, belt bags, jewelry) priced into “giftable” ranges in the $20–$150 band ^[54]

Given how frequently these brands raise list prices outside sale periods, this weekend may be your best shot at re‑stocking basics without paying full freight.

4. Beauty, Wellness and Personal Care

Beauty and wellness may not headline Cyber Monday like TVs do, but they’re quietly strong performers:

Adobe expects beauty and cosmetics to be among the higher‑growth categories this season. ^[55]
Deal guides highlight discounts on:
- Oral‑care tech (electric toothbrushes, whitening kits)
- At‑home spa gear like LED masks, beauty fridges and facial devices
- Prestige and mid‑tier makeup and skincare from Sephora at Kohl’s, Amazon and department‑store sites ^[56]

If you’re interested in recurring purchases (razors, refills, skincare sets), Cyber Monday is a good moment to buy in bulk or lock in gift sets priced well below their a‑la‑carte equivalents.

5. Streaming, Software and Digital

Finally, don’t overlook non‑physical deals:

The Disney+ / Hulu bundle at $4.99/month for a year is arguably the headline streaming deal of the season, and it’s live through Cyber Monday for new or eligible returning subscribers. ^[57]
Live deal blogs and streaming reporters are flagging:
- HBO Max annual plans at rock‑bottom monthly effective pricing
- Apple TV+ at more than 50% off for six months
- Heavily discounted Starz, AMC+, Paramount+ and Prime Video channel add‑ons, often in the $2–$3/monthrange for limited promotional periods. ^[58]

For many households, trimming just one unused subscription can cover the cost of a discounted annual streaming bundle, making these promos a high‑impact, low‑effort way to save.

How to Actually Shop Cyber Monday 2025 Without Burning Out

Given the sheer volume of deals, it’s easy to lose the plot. A few evidence‑backed ways to navigate:

Use curated lists as your filter, not your shopping list
Mashable, Yahoo Life, Rolling Stone, Wirecutter, People, Real Simple, SFGate and others have already done the work of separating good discounts from noise. Skim their picks to spot categories and brands that consistently repeat, then search for those items at the retailers you prefer. ^[59]
Time‑sensitive vs. flexible purchases
- Grab tech, vacuums and streaming promos early; they’re the most likely to sell out, hit coupon limits or end abruptly by Monday night. ^[60]
- For basics like socks, underwear, T‑shirts and small kitchen tools, inventory is deeper and you have more room to compare across retailers.
Leverage loyalty and BNPL cautiously
Loyalty programs (Target Circle, Walmart+, Kohl’s Cash) and BNPL services can amplify Cyber Monday savings—but they can also encourage overspending. Adobe expects BNPL to grow again this year, particularly on big‑ticket items, but analysts warn it should be used as a budgeting tool, not an excuse to extend beyond your means. ^[61]
Double‑check real value, not just % off
NielsenIQ’s analysis shows shoppers are increasingly wary about whether Cyber Monday deals are truly special when promotions run all month. Comparing a product’s current price to its 90‑day history—via price trackers or camel‑style tools—helps you avoid “fake deals” where list prices were quietly raised. ^[62]
Remember: Cyber Tuesday (and beyond) still exists
Many retailers now extend Cyber Monday pricing into Tuesday or roll immediately into “Holiday Deals” or “Travel Tuesday” promos. If you miss something today, there’s a good chance a similar or better discount will pop up on an alternative brand or model later in the week. ^[63]

Final Takeaway: What Cyber Monday 2025 Looks Like Today

As of November 30, 2025, Cyber Monday is less a single 24‑hour event and more the crescendo of a weeks‑long promotional season. The data says spending will hit new records; the deal roundups say the best value is in:

Tech and electronics (especially Apple gear, TVs, vacuums and gaming)
Home and kitchen upgrades you’ll use daily
Comfort‑centric fashion and sneakers from brands that rarely go this low
Streaming bundles that lock in a year of entertainment at a fraction of normal price

If you treat today and tomorrow as your window to upgrade the things you actually rely on—instead of chasing random lightning deals—you’ll come out of Cyber Monday 2025 with a cart full of discounts that still feel smart in January.