NEW YORK, January 4, 2026, 05:57 ET — Market closed.
- Rivian shares last closed down 1.5% after the EV maker’s year-end delivery update.
- Deliveries for 2025 came in slightly under Wall Street expectations, keeping demand in focus.
- Investors’ next key catalyst is Rivian’s Feb. 12 results and 2026 outlook.
Rivian Automotive Inc (RIVN.O) shares last closed at $19.41, down about 1.5%, after the electric-vehicle maker’s year-end delivery update landed short of Wall Street expectations. The stock traded between $18.90 and $20.70 in the session, with about 42.7 million shares changing hands.
The delivery print matters because it lands as Rivian tries to defend demand for premium-priced models and line up a lower-cost launch in 2026. Rivian said it delivered 42,247 vehicles in 2025, down about 18% from a year earlier; analysts had expected 42,500, and fourth-quarter deliveries of 9,745 missed the average estimate of 10,050, according to Visible Alpha data cited by Reuters. The end of a $7,500 U.S. EV tax credit at the end of September has raised effective purchase prices and intensified the demand debate, while investors look to Rivian’s smaller, lower-priced R2 SUV expected in the first half of 2026. 1
A securities filing showed Rivian produced 10,974 vehicles in the fourth quarter and delivered 9,745 — “deliveries” meaning vehicles handed over to customers — implying production outpaced handovers. Rivian also set Feb. 12, after the market close, for its fourth-quarter and full-year results and said it will host a webcast at 5 p.m. ET. 2
Investors are watching whether the production-delivery gap narrows in early 2026, which can signal whether inventory is building or moving. The company’s commentary on pricing, mix and demand trends will also shape expectations for how much incentive support it needs to keep volumes steady.
Some analysts framed the update as close enough to keep the focus on execution in 2026. “Rivian’s 4Q25 deliveries essentially met expectations,” Canaccord Genuity analyst George Gianarikas wrote, while keeping a Buy rating and a $21 price target, according to Barron’s. 3
The next checkpoint is guidance — the company’s forecast — alongside updated targets on costs and profitability. Rivian has been working to improve efficiency and cut material and manufacturing costs as it tries to narrow losses without relying solely on volume growth.
Competitive pressure remains front and center as Rivian approaches the R2 rollout, aimed at a higher-volume part of the SUV market dominated by Tesla’s Model Y. For Rivian, the near-term question is whether demand holds for its higher-priced R1 lineup long enough to bridge to the next product cycle.
Before Monday’s session, traders will also track U.S. data that can move Treasury yields and growth-stock valuations, including the ISM manufacturing index at 10:00 a.m. ET. EV makers often trade with rate expectations because higher yields can reduce the appeal of long-dated growth stories. 4
Later in the week, the U.S. employment report for December 2025 is scheduled for Friday at 8:30 a.m. ET, according to the Labor Department’s release calendar. A hotter-than-expected jobs print can revive rate concerns; a weaker reading can do the opposite. 5
Technically, traders will watch whether RIVN can reclaim the $20 area after Friday’s retreat, with near-term support around the session low near $18.90 and resistance near the $20.70 high. A break on either side could draw momentum flows into the next catalyst window.
