New York, Jan 21, 2026, 07:57 EST — Premarket
- Dell shares edged just off flat in early trading, following a steep decline the day before
- Morgan Stanley lowered its price target for Dell to $111, maintaining an underweight rating
- Investors are gearing up for additional analyst downgrades linked to enterprise spending and component expenses
Dell Technologies Inc shares ticked up around 0.2% to $111.27 in premarket trading Wednesday, rebounding slightly after a 7.9% drop the day before. The stock’s slid about 13% since January began. 1
This matters since Dell is caught between two shaky sectors: corporate PC upgrades and enterprise servers and storage. When analysts shift focus from product cycles to budgets, traders often retreat quickly, holding their questions for later.
One downgrade alone rarely sinks a stock. Yet the hardware sector is acting like it’s just one pricing misstep from losing customers— and that’s exactly where the jitters lie.
Morgan Stanley’s Erik Woodring cut Dell’s price target to $111 from $113, maintaining an underweight rating that signals the stock will underperform its peers. He highlighted survey data revealing the slowest hardware budget growth in 15 years and noted that resellers expect an “elastic demand response,” with customers pulling back on orders as prices climb. 2
Morgan Stanley downgraded its outlook on the North American IT hardware sector to “cautious” from “in line,” citing slower demand, rising component costs, and what it described as rich valuations. Analysts warned of a “perfect storm” combining these factors, which sent the IT hardware index down 1.1% at Tuesday’s open. Their survey revealed 2026 hardware budgets are set to grow just 1%, while a reseller poll indicated that 30% to 60% of customers might cut planned purchases if prices keep climbing. Hewlett Packard Enterprise, HP Inc, and NetApp were among the hardest hit. 3
Not all analysts see eye to eye. Citi’s Asiya Merchant trimmed her price target on Dell to $165 from $175, yet stuck with a buy rating. She cited ongoing strong hyperscaler data center spending as a key driver, underpinning demand in certain hardware segments. 4
Dell, under founder Michael Dell, offers PCs and peripherals via its Client Solutions Group, while its Infrastructure Solutions Group handles servers, storage, and related services. This setup makes the company vulnerable when corporate upgrade cycles stall, though spending on data-center and AI initiatives continues to provide some momentum. 5
Dell is also expanding beyond the usual enterprise cycle. On Tuesday, the company rolled out new “purpose-built” education devices, including Dell Pro Education and Dell Chromebook models. These will be available globally for order starting February 2026. “When we design technology for the classroom, we look beyond utility,” said Kevin Terwilliger, senior vice president and general manager for commercial PC products at Dell, in the announcement. 6
But here’s the rub for investors: the real question isn’t if demand is there, but who ends up bearing the brunt when component prices climb. Vendors unable to pass on the cost see their margins squeezed; if they do, buyers might hold off on upgrades, pushing out refresh cycles.
Traders are eyeing whether other brokers will follow suit and if there are early hints that component inflation is cooling. Dell’s quarterly report, due Feb. 26 before the market opens, stands out as the next major catalyst. Investors will zero in on any updates about enterprise demand, pricing strategies, and margin outlooks. 7
