Meta’s AI Revolution Unleashed: July 2025 Breakthroughs, Billion‑Dollar Bets & Backlash
In July 2025, Meta AI expanded to include generative video editing powered by the MovieGen model, with one-click effects to change outfits, backgrounds, and lighting. WhatsApp introduced an AI concierge for business chats that handles customer inquiries and post-purchase recommendations, announced at Conversations on July 1, with testing in select markets including Mexico and plans for cloud-based voice and video calling. The Ray-Ban smart glasses’ companion app was rebranded as the Meta AI app, enabling hands-free AI queries and moment recording, following the June debut of Oakley Meta Glasses with built-in AI. In mid-July 2025, Meta and AWS announced a