NASDAQ:SNAP 8 February 2026 - 24 June 2026

Snap closed Friday at $5.76, down 5.11% amid a broad tech selloff triggered by a strong jobs report and renewed rate-hike worries, but still ended the week up 0.9%. Investors now await U.S. inflation data and CEO Evan Spiegel’s June 16 AWE keynote on Specs, as Snap faces pressure from weak North American ad revenue, tough competition, and activist demands for cost cuts.

Snap Inc. shares dropped 7% in after-hours trading following disclosure that its $400 million AI deal with Perplexity ended and Middle East conflict hurt Q1 ad revenue. First-quarter revenue rose 12% to $1.529 billion, with net loss narrowing to $89 million. North America daily active users fell 7% to 92 million, while global daily active users climbed 5% to 483 million.

Snap shares fell 10.7% to $4.01 after the EU launched a formal probe into Snapchat’s child-safety and content controls under the Digital Services Act. Meta and Alphabet also dropped after a U.S. jury found them negligent in a social-media harm case. The EU investigation could lead to fines of up to 6% of Snap’s global sales. Snap said it is cooperating with regulators.

Snap Inc. shares fell nearly 11% to $4.01 Thursday, hitting a 52-week low after the EU launched a probe into Snapchat’s protections for minors and illegal goods. The drop followed a California verdict finding Meta and Google negligent over features harmful to young users. Meta shares fell 8%, Pinterest 3.9%. Brussels is investigating Snap under the Digital Services Act, which allows fines up to 6% of global sales.

Snap Inc. shares closed down 3.2% at $4.37 Tuesday, hitting a 52-week low and leaving the stock down 54% over the past year. Quarterly revenue rose 10% to $1.72 billion, but first-quarter guidance missed Wall Street estimates. Daily active users increased 5% year-over-year but fell by 3 million from the previous quarter. The Nasdaq dropped 0.47% as rising oil prices and Treasury yields pressured risk assets.

Snap Inc shares fell 6.5 cents to $4.56 Thursday, marking a third straight loss and leaving the stock 56% below its July high. The drop followed a broader selloff in tech as oil prices rose and rate-cut hopes faded. CFO Derek Andersen sold nearly 93,000 shares to cover tax withholding on vested stock units, according to an SEC filing. Snap’s ad business remains under pressure despite recent gains in direct revenue and active advertisers.

Snap shares traded near a 52-week low Wednesday after a 4.3% drop, closing at $4.89 and extending a four-day slide. The company launched a cricket-focused ad package in India Tuesday, but investors remain cautious after Snap posted a $460 million net loss in 2025 despite $5.93 billion in revenue. Daily active users rose 5% year-over-year but fell by 3 million from the previous quarter. Regulatory scrutiny over youth access to social media is mounting globally.

Snap Inc shares closed at $5.22 Friday, up 1.95% but down nearly 25% for the week, with trading volume at 93 million shares. Co-founder Robert Murphy filed to sell up to 1 million shares. Stifel and B. Riley issued upgrades, while Barclays trimmed its price target. Snap’s Q4 revenue reached $1.716 billion, with first-quarter guidance below analyst estimates.