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NYSE:PII 14 October 2025

Polaris Shocks Market: Sells Indian Motorcycle to Private Equity; Stock Surges Over 10%

Polaris Shocks Market: Sells Indian Motorcycle to Private Equity; Stock Surges Over 10%

Polaris’s surprise announcement comes after years of owning Indian Motorcycle and ultimately retiring its rival Victory brand in 2017. In a press release, Polaris explained it will “separate Indian Motorcycle into a standalone business” to let each company “move faster” with sharper focus polaris.com polaris.com. Polaris CEO Mike Speetzen said the move lets Polaris concentrate on its highest-growth segments and “lean further into our respective market strengths” polaris.com. Carolwood Principal Andrew Shanfeld hailed Indian as “an iconic American brand” and plans to invest in its “continued growth as an independent company” polaris.com.
14 October 2025
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