Pudgy Penguins Lights Up the Las Vegas Sphere for Christmas as PENGU Reacts — Branding vs Technology in Crypto’s 2025 Reality
LAS VEGAS — December 25, 2025. A Web3-born brand just claimed one of the most visible advertising canvases on Earth. Pudgy Penguins—best known for its blue-chip NFT collection—has projected its animated penguin characters across the exterior of the Las Vegas Sphere during Christmas week, a move that puts the project’s IP in front of mainstream tourists rather than just crypto-native audiences. TradingView The attention has spilled into markets as well. PENGU, the ecosystem’s token often treated like a meme coin by traders, bounced off a December 24 low after the Sphere appearance—even as broader crypto trading remained muted through the
