Today: 20 March 2026
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XETRA:ADS 9 July 2025 - 4 March 2026

Adidas stock drops 7% on softer 2026 profit outlook as CEO Gulden gets 2030 extension

Adidas stock drops 7% on softer 2026 profit outlook as CEO Gulden gets 2030 extension

Adidas shares dropped up to 7% after the company forecast 2026 operating profit of about 2.3 billion euros, missing analyst estimates. The company cited U.S. import tariffs and a weaker dollar as key headwinds. CEO Bjorn Gulden’s contract was extended through 2030, and Nassef Sawiris will be nominated as chairman in May, replacing Thomas Rabe. Adidas reported record 2025 revenue of 24.8 billion euros.
4 March 2026
Adidas stock tumbles on BofA double-downgrade as investors reassess growth runway

Adidas stock tumbles on BofA double-downgrade as investors reassess growth runway

Adidas shares fell 6% Tuesday after Bank of America cut its rating to “underperform” and slashed its price target to €160, citing slower organic growth and weaker margins. Trading volume exceeded the three-month average. Investors await Adidas’ 2025 results and macroeconomic data for further direction. Bank of America also downgraded JD Sports, warning the sector’s growth cycle may be ending.
6 January 2026
Adidas AG (ADS.DE) Stock Today, November 27, 2025: Price Action, Analyst Ratings and Outlook

Adidas AG (ADS.DE) Stock Today, November 27, 2025: Price Action, Analyst Ratings and Outlook

Adidas AG shares closed up 1.26% at €160.85 in Frankfurt on Thursday, following strong third-quarter results and positive analyst sentiment. The stock remains down 32% year-to-date and trades about 39% below its 52-week high. Analyst consensus remains “Buy,” with an average 12-month target price of €229.48. Trading volume was active but below the previous day’s level.
27 November 2025
Adidas Stock Sinks 5% on Tariff Woes – Samba Sneaker Craze Could Be the Silver Lining

Adidas Stock Sinks 5% on Tariff Woes – Samba Sneaker Craze Could Be the Silver Lining

Adidas Q3 sales hit a record €6.63 billion, up 3% year-on-year, but North American sales dropped 5% due to currency effects. CEO Björn Gulden said US tariffs will cut 2025 profit by about €120 million. The share price fell 5% after results, trading near €175, about 28% below its 52-week high. Analysts’ consensus price target is €243, with most rating the stock a “buy.”
29 October 2025
Web3 and DApp Platforms: June–July 2025 News Report

Web3 and DApp Platforms: June–July 2025 News Report

Ethereum staking hit a record 35 million ETH locked post-Pectra, about 28% of supply. Solana reported 16 months of uninterrupted uptime and record on-chain activity. The U.S. Senate passed the GENIUS stablecoin bill, while Circle applied for a federal trust charter. Web3 fundraising remained strong, with SharpLink and Lion Group securing major rounds.

Stock Market Today

  • Meta Unveils AI Safety Tool to Boost User Engagement and Ad Revenues
    March 20, 2026, 1:13 PM EDT. Meta Platforms is launching a new AI-driven support assistant across Facebook and Instagram to enhance safety and security features. The tool aims to resolve user issues swiftly, handling scams, impersonation, privacy settings, and more within five seconds. Meta's AI focus, powered by data from over 3.58 billion daily users, is expected to increase user engagement and advertising revenues, which represent 98.6% of its app family income. This move comes amid intense competition in digital advertising from Alphabet and Amazon. Meta projects first-quarter 2026 revenues between $53.5 billion and $56.5 billion, showing potential growth of over 30% year-on-year. Alphabet's Google advertising revenue rose 13.6% in late 2025, underscoring the competitive pressure in AI-enhanced ad markets.
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