Disney stock slips even after new “Accumulate” call sets $130 target
13 January 2026
2 mins read

Disney stock slips even after new “Accumulate” call sets $130 target

New York, Jan 13, 2026, 15:42 EST — Regular session

  • Disney shares slipped roughly 0.4% in afternoon trading following Phillip Securities’ debut coverage
  • U.S. inflation figures have kept hopes for rate cuts on the table, a factor that could influence valuations in media and streaming sectors
  • Traders are eyeing Disney’s upcoming earnings report and the Fed’s meeting later this month for clues on where markets might head

Walt Disney shares slipped 0.4% in afternoon trading Tuesday, despite Phillip Securities kicking off coverage with an Accumulate rating and a $130 price target. 1

Timing is key. Investors spent the morning adjusting their rate expectations after U.S. inflation data revealed a 0.3% rise in consumer prices for December and a 2.7% increase year-over-year, with core inflation steady at 2.6%. “If this trend holds, the Fed should have some breathing room to cut rates in Q1,” said Art Hogan, chief market strategist at B. Riley Wealth, in emailed remarks. 2

For Disney, changes in rate expectations quickly hit the tape. Media companies focused on streaming often behave like long-duration growth stocks, where even slight yield moves carry weight—especially when investors are banking on valuation over immediate earnings.

Disney’s upcoming quarterly report stands out as the next key date. According to Wall Street Horizon, the earnings release is set for Feb. 4 before markets open, although that timing isn’t yet firm. Investors are focused on any news about streaming profits and theme park visitor numbers. 3

Phillip Securities highlighted Disney’s intellectual property as a key asset, emphasizing its cross-business sales potential. In a Jan. 13 note, analyst Helena Wang pointed to Disney’s IP ecosystem and a “resilient” Experiences segment as reasons the company can “monetize its IP at scale.” She pegged the stock’s value at $130, based on a discounted cash flow model. (Discounted cash flow, or DCF, calculates a company’s value from forecasted cash flows, applying a weighted average cost of capital, or WACC, as the discount rate.) 4

In its November earnings update, Disney underscored the clash between legacy media and streaming. The company raised its dividend by 50% to $1.50 a share and doubled its share repurchase plan to $7 billion for fiscal 2026. At the same time, it flagged risks from a distribution dispute with YouTube TV, which could hurt its shrinking traditional TV segment. CFO Hugh Johnston told analysts the firm had “built a hedge” into its forecasts in case talks dragged out. 5

On Tuesday, the broader market struggled to find footing. Financial stocks dragged Wall Street down following new warnings about possible shifts in lending policies, despite an inflation report that bolstered hopes for rate cuts later this year, Reuters noted. 6

Disney finds itself amid a jam-packed competitive field. Netflix still holds the pure-play streaming crown, while Comcast juggles both content and theme parks. Investors in Disney zero in on whether the company can sustain profits in its direct-to-consumer (DTC) streaming business without resorting to subscriber discounts or letting content costs escalate again.

The setup works both ways. A weaker U.S. consumer might quickly show in parks and consumer products, while advertising shifts continue to impact the media sector. Any fresh strain on the linear TV business—carriage disputes included—can rapidly overshadow positive developments in other areas.

Investors are also watching Disney’s leadership plans closely. The company has confirmed it will appoint a successor to CEO Bob Iger in early 2026, after pushing back his retirement several times. Analyst Richard Greenfield of LightShed Partners called the timing of this transition “critically important.” 7

In the near term, macroeconomic factors remain in focus. Reuters reported the Federal Reserve is likely to keep its benchmark rate steady between 3.50% and 3.75% at the Jan. 27-28 meeting. Traders are now zeroing in on upcoming inflation and jobs data, while waiting for Disney’s earnings date to be confirmed. 8

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