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Fitell stock pops after $0.10 dividend, loyalty payout plan puts record dates in focus
29 December 2025
2 mins read

Fitell stock pops after $0.10 dividend, loyalty payout plan puts record dates in focus

NEW YORK, December 28, 2025, 23:30 ET — Market closed

  • Fitell shares closed Friday up 7.34% at $0.7299 after the company announced an interim dividend and a shareholder loyalty payment program.
  • The company set Dec. 29 as the loyalty program record date and Dec. 30 as the ex-dividend date for a $0.10 cash dividend payable Jan. 13.
  • Traders are watching how the stock trades into those deadlines and whether more details emerge in regulatory filings.

Fitell Corp shares ended Friday’s session up 7.34% at $0.7299. The stock was last quoted at $0.9307 in after-hours trading, according to StockAnalysis.com data.

The move put a spotlight on a tight calendar of corporate-action dates that start this week, after the microcap company announced a cash dividend and a shareholder loyalty payment program on Friday.

The timing matters because Fitell set Dec. 29 as the record date for its loyalty program, while the company said Dec. 30 is the ex-dividend date for the interim dividend.

Fitell said its board declared an interim dividend of $0.10 per share, payable Jan. 13, 2026, to shareholders of record as of the close of business on Dec. 30.

An ex-dividend date is the first day a stock trades without the right to receive the upcoming dividend; investors typically must own the shares before that date to collect the payout.

Fitell also announced a one-time shareholder loyalty payment of up to $0.15 per share, paid in three $0.05 tranches tied to holding periods of 30, 60 and 90 days.

The company said eligible shareholders must transfer shares into “book-entry” form — meaning held directly on the transfer agent’s records rather than in a brokerage account — by the loyalty program record date of Dec. 29. GlobeNewswire

Fitell said shareholders would need their broker to use the Depository Trust Company’s DWAC system, an electronic transfer method between brokers and transfer agents, and it listed a $125 processing fee.

Nasdaq, in a corporate actions alert, said the loyalty payment “will not be quoted EX” on the exchange and listed Dec. 29 as the record date. NASDAQ Trader

“We believe now is an appropriate time to return value to our shareholders,” Chief Executive Officer Sam Lu said in the release. GlobeNewswire

Fitell, through its wholly owned subsidiary GD Wellness Pty Ltd, operates as an online retailer of gym and fitness equipment in Australia and sells products under proprietary brands including Muscle Motion, Rapid Motion and FleetX, the company said.

With Fitell trading below $1 a share, the announced cash amounts are large in percentage terms: the $0.10 interim dividend equals about 14% of Friday’s close, and the $0.15 maximum loyalty payment equals about 21%, based on the closing price.

Investors will be watching whether volume follows the price into the record dates and whether the mechanics of the loyalty transfer process create uneven trading around the deadline.

Before the next U.S. session, traders have two immediate markers: Dec. 29 for the loyalty program record date and Dec. 30 for the interim dividend’s ex-dividend date, Fitell said.

Technical traders often track nearby pivot levels when a low-priced stock swings on corporate-action headlines. Barchart data showed resistance near $0.7865 and support around $0.6666, based on its pivot calculations, with the last price listed at $0.7299.

Fitell said the cash dividend is payable Jan. 13, while the loyalty program’s tranches depend on holding periods of 30 to 90 calendar days, with payments expected about 15 days after each tranche ends.

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