NEW YORK, December 30, 2025, 18:54 ET — After-hours
- Intuit shares eased about 0.6% in after-hours trading.
- A regulatory filing disclosed share sales by Intuit co-founder and director Scott Cook.
- Focus now shifts to early-year tax season demand and the company’s next quarterly update.
Intuit shares dipped in after-hours trading on Tuesday after a regulatory filing disclosed share sales by director and co-founder Scott Cook. Intuit Inc.
The disclosure lands with investors already looking ahead to the U.S. tax-filing season, a key period for Intuit’s TurboTax franchise, and to small-business spending that drives QuickBooks subscriptions.
Insider transactions can draw extra scrutiny late in the year, when company-specific headlines are scarce and traders look for fresh signals on sentiment.
Intuit was down 0.6% at $669.88 in after-hours trading. The S&P 500 ETF and the Nasdaq 100 ETF were both slightly lower.
A Form 4 — a required disclosure of insider trades — showed Cook sold 75,000 Intuit shares on Dec. 29 at a weighted average price of about $673.43, for proceeds of roughly $50.5 million. The filing said the sales were made under a Rule 10b5-1 plan, a pre-arranged trading plan that sets up trades in advance. SEC
The filing showed Cook’s trust held about 5.74 million shares after the transactions, leaving the sale at roughly 1.3% of that stake.
A separate Form 144 filing dated Dec. 29 — a notice required when insiders plan to sell shares under SEC Rule 144 — listed a proposed sale of up to 151,402 shares with an aggregate market value of about $102.4 million. Intuit Inc.
In November, Intuit forecast second-quarter revenue growth of about 14% to 15% for the quarter ending Jan. 31, while its adjusted profit outlook came in below analysts’ estimates, according to LSEG. “We are confident in delivering double-digit revenue growth and expanding margin this year, and we are reiterating our full-year guidance for fiscal 2026,” finance chief Sandeep Aujla said at the time. Reuters
Intuit’s next major scheduled milestone is its annual stockholder meeting on Jan. 22, 2026, according to the company’s investor calendar. Intuit Inc.
Between now and then, investors will watch for early read-throughs on tax-season demand, including TurboTax customer volumes and pricing, and whether QuickBooks continues to hold up as small businesses weigh software spending.
Tax-prep competitor H&R Block and other consumer-facing financial platforms can also influence sentiment as investors look for signs of share shifts heading into filing season.
For Intuit, the near-term tape may hinge less on the mechanics of a planned insider sale and more on whether the market sees any follow-through in filings — and whether broader tech sentiment stays firm into the first trading days of 2026.


