New York, Feb 6, 2026, 18:36 EST — After-hours
- Roblox jumped 9.7% to close higher, with shares nudging up again in late trading.
- The company is now projecting 2026 bookings and free cash flow to top recent expectations.
- Analyst opinions diverged post-earnings: a few bumped up their price targets, while others cautioned that user engagement might slow.
Roblox Corporation jumped 9.7% to finish Friday at $66.42, and then edged up another 0.3% after the bell, reaching $66.63. The moves followed results and new guidance released in a late Thursday regulatory filing. 1
This shifts the spotlight right back to Roblox’s central question: whether user growth and spend can keep up as the company ramps up safety restrictions and pours more resources into creator payouts and infrastructure. Shares have seesawed since the report, while the new guidance stakes out a new benchmark for 2026.
Roblox is planning to ramp up investment this year, warning that profit margins could hold steady or slip a bit, despite pushing further into ads and e-commerce to keep its user and creator base active. “The difficulty of predicting and forecasting the business is in large part driven by the virality of content,” CFO Naveen Chopra told Reuters. The company also signaled that 2026 will mark the final year it offers a full-year forecast. 2
Roblox reported in its shareholder letter that fourth-quarter revenue hit $1.42 billion, with bookings jumping to $2.22 billion. Daily active users surged 69% to reach 144 million. Free cash flow landed at $307 million for the period. Looking ahead, the company put 2026 bookings between $8.28 billion and $8.55 billion, projecting free cash flow in the range of $1.60 billion to $1.82 billion. Bookings represent sales before some non-cash deferrals; free cash flow reflects cash from operations after capital spending. 3
Roblox surged alongside a wave of gains across growth names. The S&P 500 ETF advanced roughly 1.9%, while the Nasdaq-100 tracker climbed 2.2% on the day.
BMO Capital’s Brian Pitz bumped up his price target to $160 from $155, sticking with an Outperform rating. He cited better-than-expected bookings and highlighted management’s focus on investing in AI tools and models. 4
B. Riley wasn’t swayed. The firm dropped its price target down to $100 from $125 but stuck with its Buy call, citing a dimmer outlook for the stock’s chance of reclaiming its previous premium multiple any time soon. 5
The bear scenario remains hard to ignore. TD Cowen stuck with its Sell rating, flagging the company’s 2026 outlook as “at-risk” and pointing to what it called an “uncomfortable overhang” if engagement fails to pick up. 6
Roblox is making moves to attract more adults, eyeing new territory with higher-fidelity shooters, RPGs, and sports titles. The company is rolling out age verification and other safety updates, steps that have brought fresh scrutiny. 7
Now, the focus shifts to whether the stock can keep its Friday gains as Monday trading gets underway. But what really matters: bookings and hours engaged need to hit those first-quarter targets for the period through March 31, 2026.
