Sam Walton’s trust play resurfaces as Walmart gets the “never sell” treatment

Sam Walton’s trust play resurfaces as Walmart gets the “never sell” treatment

NEW YORK, December 29, 2025, 11:03 ET

Key points

  • A Miami attorney’s account of how Walmart founder Sam Walton kept shares in family trusts is drawing fresh attention. Benzinga
  • Walmart shares were up about 0.4% at $112.21 in late morning trading; Benzinga said the stock is up about 24% so far in 2025. Benzinga
  • A separate market commentary argues Walmart has historically held up better than the broader market in downturns because shoppers trade down to low-priced essentials. The Motley Fool

Financial commentators are revisiting how Walmart founder Sam Walton structured his family’s stake — and why some investors still pitch Walmart shares as a long-term defensive holding. Benzinga+1

The renewed focus lands as Walmart’s stock trades around $112 and has climbed about 24% so far this year, according to Benzinga, amplifying the value of the family’s holdings. Benzinga

Why it matters now: keeping shares inside family-controlled vehicles can help preserve voting control and reduce the risk of big ownership shifts that can come with divorces and inheritances, a theme highlighted in recent commentary carried by Yahoo Finance. Benzinga

In a Dec. 28 Benzinga article that was also published by Yahoo Finance, Miami attorney Jose M. Ferrer said Walton’s approach centered on placing Walmart shares into a trust rather than holding them directly in his children’s names. Benzinga

A trust is a legal arrangement that holds assets for beneficiaries under set rules, often making ownership less exposed to personal events such as divorce when the shares are not held outright. Benzinga

Benzinga said Walton also used the family partnership Walton Enterprises and later the Walton Family Holdings Trust, keeping Walmart stock in family-controlled entities instead of treating it as marital property. Benzinga

Ferrer contrasted the structure with the Vanderbilt family, which Benzinga said saw wealth thin over generations as ownership moved outside the family through divorces and inheritances. Benzinga

Benzinga, citing Bloomberg Billionaires Index data, said the three surviving Walton children — Rob, Jim and Alice — are each worth more than $100 billion, while the broader group of heirs, including grandson Lukas, holds nearly $440 billion. Benzinga

The stock itself is being marketed anew as a “sleep-at-night” retail name. A Motley Fool commentary republished by AOL Finance argued Walmart tends to outperform in recessions because consumers gravitate toward low prices for everyday items. The Motley Fool+1

“If we’re referring to a company that historically overperforms during a market downturn, Walmart checks the box,” wrote Stefon Walters, a contributing stock market analyst at The Motley Fool. The Motley Fool

Walters cited examples showing Walmart gained about 14% during a 2001 downturn window while the S&P 500 fell about 8%, rose about 8% during the 2007–2009 recession while the index dropped about 36%, and slipped less than 1% during the early-2020 crash while the S&P 500 fell about 20%. The Motley Fool

He wrote that while Walmart has expanded into membership programs, advertising and e-commerce, its core remains its “brick-and-mortar” store network — physical stores — that makes it convenient for shoppers, including in rural areas. The Motley Fool

Walters also pointed to competitive dynamics: Amazon may dominate e-commerce, he wrote, but it cannot match Walmart’s physical presence for convenience and access to staples. The Motley Fool

Benzinga said Walmart’s rally this year has been helped by e-commerce turning profitable and expanded automation, and it pointed to Walmart’s partnership with OpenAI that the company said would eventually allow customers to complete purchases within ChatGPT. Benzinga+1

For the Walton family, the latest spotlight underscores how the same holding structures built to protect control can also concentrate the gains when the stock rises. Benzinga

Stock Market Today

  • Sam Walton's Genius Move: Keeping Walmart Stock in Trust Shields Heirs
    December 29, 2025, 12:00 PM EST. Sam Walton engineered a guardianship of his Walmart stake by placing the shares in a trust and in family-controlled entities rather than in his children's names. According to Miami attorney Jose Ferrer, the Walton Family Holdings Trust and Walton Enterprises ensured that ownership would stay with the family, regardless of marriages or divorces. The approach kept Walmart stock out of spouses' reach and prevented splits that could threaten control of the company. The strategy contrasts with how fortunes like the Vanderbilts were dispersed over time. Today, Rob, Jim and Alice Walton remain in the billionaire ranks, with the broader heir group controlling roughly $440 billion, per Bloomberg Billionaires Index.
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