New York, Jan 8, 2026, 10:20 EST — Regular session
- SoFi shares edged lower in morning trade after a volatile week tied to dilution and analyst calls.
- BofA stayed bearish with an “underperform” rating, while Barclays and Goldman reset their price targets.
- The next catalysts include Friday’s U.S. jobs report and SoFi’s earnings on Jan. 30.
SoFi Technologies (SOFI.O) shares were down 0.2% at $26.94 as of 10:11 a.m. EST on Thursday, as investors weighed fresh broker calls after the fintech’s recent share sale.
A regulatory filing showed SoFi sold 57,754,660 shares at $27.50 apiece after underwriters exercised an option for extra stock, lifting the total take to roughly $1.6 billion before fees. New shares can pressure a stock by diluting existing holders. 1
The timing doesn’t help. Traders head into Friday’s U.S. employment report — due at 8:30 a.m. ET — which can swing rate bets and spill into lender stocks. 2
Bank of America Securities analyst Mihir Bhatia resumed coverage with an underperform rating — a sell-style call that suggests the stock could lag the market — and a $20.50 price target. He called the capital raise a “modest positive” that gives SoFi “ammunition” for growth, but wrote any deal is likely “smaller and more complementary” than “game changing.” 3
Barclays analyst Terry Ma lifted his price target to $28 from $23 and kept an Equal Weight rating, a hold-type stance. He pointed to a “benign” credit backdrop and a better mortgage origination market in 2026. 4
Goldman Sachs analyst Michael Ng trimmed his target to $24 from $27 and kept a Neutral rating. The spread in targets shows how uneven the read is on what the new capital means for growth — and for dilution. 5
Consumer-lender names were mixed on Thursday: Upstart was little changed, LendingClub rose 0.4%, and buy-now-pay-later firm Affirm fell about 2%.
But the stock still has a thin spot. A turn in credit quality, or an acquisition that looks expensive, could add to the pressure after the equity raise.
