GroupM trimmed its 2025 global ad revenue growth forecast to about 6%, down from 7.7%, with total ad revenue expected around $1.08 trillion in 2025. Magna projects 2025 global ad revenues at $979 billion (up 4.9% vs. 2024), with retail media and search rising about 8% to $359 billion to offset declines in legacy media.…
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Gartner projects worldwide generative AI spending will reach $644 billion in 2025, up 76% from 2024. By mid-2025, over 72% of companies have adopted some form of AI, with about 65% of firms using generative AI in 2024. Deloitte predicts 25% of AI-using companies will pilot autonomous “agentic AI” systems in 2025, rising to 50%…
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