Coles faces fresh heat over Palantir tie as GetUp petition forces response
Coles Group Ltd confirmed it relies on Palantir’s software for business analytics and internal planning, following a fresh petition from activist group GetUp pushing the retailer to drop the U.S. data firm amid surveillance worries. A Coles spokesperson said the system is used by staff for bakery output planning, rostering, and assessing the impact of promotions. Palantir, for its part, maintains its software is restricted to processing data as directed by clients. The dispute comes at a time when major retailers are ramping up their use of data tools to cut expenses and avoid empty shelves, just as shoppers become increasingly cautious about the handling of their data. Coles, for its part, inked a deal in 2024 to roll out Palantir’s technology in over 840 supermarkets, earlier reports show.