Nike stock today: NKE rises after CEO Elliott Hill buys $1 million of shares
NEW YORK, January 1, 2026, 10:15 ET — Market closed Nike Inc. shares climbed about 4% on Wednesday, Dec. 31, after a regulatory filing showed Chief Executive Elliott Hill bought about $1 million worth of the sportswear maker’s stock. Reuters+1 The stock last traded at $63.71, up $2.55 from the prior close, in the final U.S. trading session of 2025. The insider buy matters now because investors have been looking for concrete signs of conviction as Nike works through a reset that has weighed on profits. Open-market insider buying — when executives or directors purchase shares with their own money