29 June 2026

Cisco stock selloff: Friday volume drives 90% of weekly drop before short U.S. market week

SAN JOSE, California, June 28, 2026, 15:01 PDT

  • Cisco fell 4.37% to $113.77 on Friday; volume reached 51.6 million shares.
  • Friday’s $5.20 drop made up about 90% of Cisco’s close-to-close loss for the shortened week.
  • The Nasdaq lost 4.6% last week, while the Dow rose 0.6%.
  • U.S. equity trading week ahead is shortened by the July 3 Independence Day market closure.

Cisco Systems, Inc. ended Friday at $113.77, down $5.20, or 4.37%, on 51.6 million shares. The cash market was shut Sunday, so Friday’s close is the live reference point for holders. The San Jose timestamp was Sunday afternoon in Pacific time.

The sharper point is volume. Friday’s turnover was 2.3 times the average of the prior four sessions. It also accounted for 36% of all Cisco volume from Monday through Friday. That is not a quiet fade before a holiday week.

Cisco price pathCloseClose-to-close moveVolume
June 18$119.5452.3 mln
June 22$121.53+1.7%20.2 mln
June 23$121.15-0.3%22.7 mln
June 24$119.73-1.2%21.8 mln
June 25$118.97-0.6%26.9 mln
June 26$113.77-4.4%51.6 mln

Close and volume data are from Twelve Data; percentage changes are close-to-close calculations. Cisco’s June 26 intraday range ran from $112.86 to $117.18, and the stock closed in the lower fifth of that range.

Against the indexes, Cisco traded less like a Dow member and more like a stock tied to the AI capex trade. The Nasdaq Composite fell 0.2% Friday and 4.6% for the week. The S&P 500 lost less than 0.1% Friday and 2% for the week. The Dow Jones Industrial Average slipped 0.1% Friday but gained 0.6% for the week.

MeasureCiscoNasdaq CompositeS&P 500Dow
Friday move-4.37%-0.2%<0.1%-0.1%
Week move-4.8%-4.6%-2.0%+0.6%
Friday close$113.7725,297.627,354.0251,876.11

The value hit was large in plain dollar terms. Based on Cisco’s roughly $453 billion market value at the close, Friday’s $5.20 per-share fall implies about $21 billion of equity value lost. That is about seven times the $2.9 billion Cisco returned to stockholders through buybacks and dividends in its fiscal third quarter.

That matters because Cisco’s stock has been repriced around AI networking, not just its older campus-switching base. Cisco reported third-quarter revenue of $15.8 billion, up 12%, with networking revenue up 25%. It guided fourth-quarter revenue to $16.7 billion to $16.9 billion and fiscal 2026 revenue to $62.8 billion to $63.0 billion. Chief Executive Chuck Robbins said Cisco delivered “record quarterly revenue in Q3” and “very strong, broad-based demand.” Chief Financial Officer Mark Patterson cited “double-digit growth on both the top and bottom lines.” Cisco Investor Relations

The bull case still rests on orders. Cisco has taken $5.3 billion in AI infrastructure orders from hyperscalers so far this fiscal year and raised its full-year AI infrastructure order target to $9 billion from $5 billion. Ryan Lee, Direxion’s senior vice president of product and strategy, told Reuters the reaction after earnings “validates that this capex is about more than just chips.” Reuters

The bear case is now simpler after Friday. Cisco’s stock can still fall with the AI group even when the Dow tape is firmer. Product gross margin is another check: Cisco said non-GAAP product gross margin was 64.3% in the third quarter, down from 67.6% a year earlier.

The week ahead has only four regular U.S. equity sessions. Nasdaq says U.S. markets are closed Friday, July 3, for Independence Day observed; regular Nasdaq market hours are 9:30 a.m. to 4:00 p.m. Eastern. For Cisco, the first levels are mechanical: $112.86, Friday’s low; $118.97, Thursday’s close; and $122.89, last week’s high.

Michał Rogucki

Michał Rogucki is a senior markets reporter at TS2.tech, specializing in stocks, technology and macroeconomic developments. A graduate of Humboldt University of Berlin, he previously worked in investment research and market analysis before transitioning to financial journalism. He covers the trends and events that matter most to investors worldwide.

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