Today: 24 April 2026
Philip Morris stock price rises into weekend as PM investors brace for Feb. 6 earnings webcast
31 January 2026
2 mins read

Philip Morris stock price rises into weekend as PM investors brace for Feb. 6 earnings webcast

New York, January 31, 2026, 14:36 EST — Market closed.

  • PM shares ended Friday up 0.9%, closing at $179.44.
  • The company scheduled its fourth-quarter and full-year results for Feb. 6, followed by a morning webcast.
  • Coming up, the U.S. jobs report drops on Feb. 6, alongside a packed schedule of major corporate earnings.

Philip Morris International Inc (NYSE: PM) shares closed Friday up 0.87% at $179.44, after swinging between $175.14 and $180.09. Trading volume hit around 8.24 million shares, with the stock hovering about $7 under its 52-week peak.

Philip Morris said it will release its 2025 fourth-quarter and full-year earnings around 7:00 a.m. ET on Feb. 6, followed by a 9:00 a.m. webcast with CEO Jacek Olczak and CFO Emmanuel Babeau. The company also highlighted its ongoing shift to smoke-free products, which are now available in more than 100 markets and had been used by over 41 million legal-age consumers as of June 30, 2025.

Feb. 6 is a key date, coinciding with the monthly U.S. jobs report. Around 25% of the S&P 500 companies are set to release earnings that same week, Reuters notes. The Federal Reserve has paused its rate cuts, and the January nonfarm payrolls are forecasted to add 64,000 jobs, according to a Reuters poll. Jim Baird from Plante Moran Financial Advisors said, “For those companies where expectations have become very, very lofty, the onus is going to be on them to deliver.” Meanwhile, Michael Reynolds at Glenmede cautioned that upcoming data could be “more important than usual.” Reuters

Friday saw the broader market dip as investors digested Donald Trump’s pick of Kevin Warsh to head the Federal Reserve. The S&P 500 declined 0.4%, and the Nasdaq slid 0.9%.

Tobacco stocks have seen increased activity recently. Altria Group announced this week it expects a boost later in the year from a U.S. tax rule called “double duty drawback,” which lets some exporters reclaim federal excise taxes. Finance chief Salvatore Mancuso told Reuters, “it would be foolish not to take advantage” of the provision. The company highlighted export deals with partners like KT&G and set itself apart from rivals such as British American Tobacco. Still, Bernstein analysts warned of a “challenging picture” ahead for Altria as competition heats up. Reuters

Philip Morris faces a straightforward test next: tracking volume and pricing trends in its smoke-free products, alongside management’s outlook for 2026. Investors will also watch closely for changes in spending strategies and updates on whether supply chains and distribution are meeting demand.

Currency shifts lurk in the background for a global consumer group reporting in dollars. A stronger dollar can erode overseas sales once converted, even if the actual demand remains steady.

That said, the situation works both ways. A slip in smoke-free sales, a more cautious forecast, or renewed cost pressures could weigh on a stock that’s already trading near its yearly highs.

U.S. trading kicks off Monday, with PM shareholders eyeing the company’s results and webcast set for Feb. 6 — the very day the U.S. jobs report drops.

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