New York, Feb 10, 2026, 08:20 EST — Premarket
- SoFi’s Hong Kong unit said it is adding in-app digital asset trading through a partnership with Hong Kong-listed OSL Group
- SoFi shares closed up 2.3% at $21.35 in the prior session
- Wall Street is watching crypto-related fee growth and Friday’s U.S. inflation and jobs data
SoFi Technologies, Inc. (NASDAQ: SOFI) heads into Tuesday’s U.S. session with investors weighing a new crypto push in Hong Kong. The stock last closed up 2.3% at $21.35. 1
The timing matters. SoFi’s shares have been trading like a risk barometer, swinging with shifts in appetite for high-growth names, while the company tries to show it can add revenue streams that do not depend on lending spreads.
Crypto trading is part of that. Transaction fees can help smooth results when loan demand slows, though the business can fade fast when trading activity dries up.
SoFi Securities (Hong Kong) and OSL Group said SoFi Hong Kong users can trade a “select range” of supported digital assets inside the app, alongside U.S. and Hong Kong stocks and robo-advisory portfolios. OSL said its Omnibus Pro service will provide trade execution, custody — the safekeeping of client assets — and wallet management through its Hong Kong-licensed unit. Annie Lok, vice president and head of SoFi Hong Kong, said the goal was “giving them total control,” while OSL Group Chief Commercial Officer Eugene Cheung called it a step toward bringing digital assets “into the mainstream financial ecosystem.” 2
A day earlier, Citizens analyst Devin Ryan upgraded SoFi to “Market Outperform” from “Market Perform” and set a $30 price target, according to an Investing.com report. “We believe the market’s recent risk-off rotation has penalized higher-growth/’speculative-adjacent’ narratives,” Ryan wrote, arguing the pullback was more about style and technical factors than near-term macro worries. 3
SoFi has been widening its crypto offering beyond traditional banking and investing tools for months. In November 2025, SoFi Bank said it planned to roll out crypto trading for consumers in the United States, pitching it as a bank-backed platform. 4
Hong Kong is also not an easy market to wing it in. The city’s Securities and Futures Commission publishes lists covering the regulatory status of virtual asset trading platforms, a reminder that “virtual assets” — the local term that covers cryptocurrencies and related tokens — sit under tighter scrutiny than stock trading. 5
SoFi’s shares have been volatile, with Citizens pointing to a 52-week range from $8.60 to $32.73 as the stock retraced from late-2025 highs. 6
But the downside case is straightforward. Crypto trading depends on volumes and sentiment, and regulators can still tighten rules on marketing, custody, or which tokens can be offered — any of which could cap fee revenue or slow rollouts.
Traders will be looking for follow-through: which assets are supported, how quickly the Hong Kong rollout scales, and whether management flags any measurable revenue impact rather than another feature bullet point.
Next up is macro. U.S. consumer prices and the January jobs report are scheduled for Friday, Feb. 13 at 8:30 a.m. ET, a pairing that can move bond yields and, by extension, rate-sensitive fintech valuations. 7
