New York, January 14, 2026, 10:45 ET — Trading underway
- Strategy Inc shares climbed, boosted by a rally in bitcoin and a surge in crypto-linked stocks.
- The company revealed new bitcoin purchases financed through at-the-market share sales.
- Traders are keeping an eye on a fresh U.S. Senate effort to overhaul crypto market structure rules.
Strategy Inc shares climbed Wednesday, following a surge in bitcoin and gains across crypto-related stocks. The stock jumped 6.3% to $183.94 in morning trading. Bitcoin advanced roughly 4.1% to $96,627, with Coinbase also seeing gains.
This move is significant since Strategy acts as a liquid stand-in for bitcoin risk, often amplifying the token’s volatility. This week, attention shifts away from the firm’s software background toward its rapid bitcoin accumulation—and the methods behind funding that buildup.
A U.S. securities filing on Monday revealed the company acquired 13,627 bitcoin between Jan. 5 and Jan. 11, shelling out roughly $1.247 billion at an average of $91,519 per coin. Strategy said it financed these purchases by selling about 6.83 million common shares and around 1.19 million shares of its variable-rate perpetual preferred stock through at-the-market offerings. By the end of the period, it held 687,410 bitcoin. 1
At-the-market offerings let a company sell shares gradually at current prices instead of unloading a big block all at once. For Strategy, this approach can boost gains during a rally, but it also means dilution remains a constant concern when the stock climbs.
Insider buying surfaced again. Director Carl J. Rickertsen picked up 5,000 shares on Jan. 12, at an average price of $155.879, according to a recent Form 4 filing. 2
Policy is tightening its grip. U.S. senators rolled out draft legislation aiming to create a clear framework for crypto markets and define when tokens count as securities or commodities, Reuters reported. The industry has been pushing hard for this kind of clarity. Summer Mersinger, CEO of the Blockchain Association, accused big banks of trying to “choke off consumer choice.” Digital Chamber CEO Cody Carbone said it’s “encouraging to see the process continue to move forward.” 3
Some investors remain cautious about positioning. A Hazeltree report highlighted by Reuters noted that hedge funds are still heavily crowded on the short side in stocks like IBM and Strategy. This dynamic can spark rapid squeezes or drive steeper declines if risk appetite wanes. 4
The path isn’t one-way. If bitcoin loses its recent gains, or if Strategy floods the market with equity faster than buyers step up, the stock could pull back sharply. The crypto bill in Congress still faces amendments and political roadblocks, and any delay might dampen enthusiasm right when momentum traders are jumping in.
Washington holds the next big event: the Senate Banking Committee will debate the draft crypto market structure bill Thursday, Jan. 15. For Strategy holders, the focus stays on bitcoin’s next shift—and any fresh details about the company’s stock sales and bitcoin purchases.
