Boohoo Group plc (DEBS) Soars as Debenhams Turnaround Slashes Losses and Unveils Controversial £222m Pay Plan – 27 November 2025 Results Explained
Boohoo Group, now Debenhams Group (DEBS), cut its half-year statutory loss to £3.4m from over £120m a year earlier, despite revenue falling 23% to £297m. All brands returned to adjusted profit. Shares surged 40–50% after the update. A new executive incentive plan worth up to £222m drew sharp scrutiny over pay and governance.