NASDAQ:ELF 5 November 2025 - 6 November 2025

e.l.f. Beauty shares plunged over 20% after the company forecast FY‑2026 revenue of $1.55–$1.57 billion and adjusted EPS of $2.80–$2.85, both missing analyst estimates. Tariff costs exceeding $50 million and 75% China sourcing pressured margins, which fell 165 basis points. Q2 net sales rose 14% to $343.9 million; adjusted EPS was $0.68. Piper Sandler and UBS downgraded the stock following the guidance.

e.l.f. Beauty reported Q2 FY26 net sales of $343.9 million, up 14% year-over-year, but below analyst expectations. Shares dropped about 19% after hours as the FY26 outlook for net sales and adjusted EPS missed Wall Street estimates. Management cited tariff costs exceeding $50 million annually, with about 75% of products sourced from China. Adjusted EPS for the quarter was $0.68, beating forecasts.