NASDAQ:GOOG 28 December 2025 - 8 January 2026

Alphabet Inc’s Class C shares rose 0.5% on Friday to $315.32, finishing the week higher as U.S. markets opened 2026 with choppy trading.

Citizens Financial Group analyst Andrew Boone raised his price target on Google parent Alphabet to $385 from $340, citing AI Mode and AI Overviews in Search and the release of the Gemini 3 model, even as ChatGPT and Perplexity vie for users, Barron’s reported. “We view AI search as a tailwind near term for query growth,” Boone wrote, and the new target implies about 22% upside from Tuesday’s close, the report said. U.S. stock markets were closed on Thursday for the New Year’s Day holiday. Barron's+1

Alphabet’s Class C shares edged down 0.2% in after-hours trading on Wednesday to $313.80, after a muted year-end session that left the stock inside a $312.34 to $315.37 range. Investing.com South Africa

Alphabet Inc.’s Class C shares head into the final trading days of 2025 with investors balancing two forces that have defined the year for Big Tech: powerful AI-driven momentum, and rising scrutiny over the cost and complexity of scaling the infrastructure to support it.