NASDAQ:HWH 6 December 2025

April 29, 2026, 6:48 AM EDT. Shares of Purple (NASDAQ:PRPL), a bedding and comfort retailer, fell 20.9% after reporting first-quarter 2026 revenue of $95.73 million, missing Wall Street's $101.7 million forecast. The company also lowered its full-year revenue guidance to $475 million from $510 million, below analyst expectations. Despite projecting full-year adjusted EBITDA above consensus, the weaker sales outlook spooked investors. Purple's stock is highly volatile, down 29.3% year-to-date and trading 59.3% below its 52-week high. The recent drop indicates market concern over its growth prospects amid macroeconomic worries, including rising costs from geopolitical tensions that have pushed oil prices up. Investors face significant losses; $1,000 invested five years ago is now worth around $14.51.