NYSE:BLDR 8 January 2026 - 9 January 2026

June 29, 2026, 5:54 PM EDT. Ford Motor Company shares slipped 0.7% to $14.02, lagging behind the S&P 500's 1.7% jump and a 2.4% rise in Consumer Discretionary stocks. The automaker's J.D. Power initial-quality score improved 21% to 152 problems per 100 vehicles, leading mass-market brands, but investors saw little lift with 51 recalls so far this year. The average analyst price target is at $14.78, around 5% above where the stock now trades, with most analysts stuck at Hold. The split reaction signals many doubt recent quality gains are enough to outweigh recall issues.